PRM3701 ASSIGNMENT 02 SEMESTER 01 2025 Introduction Global Green Books Publishing is a growing company that has successfully expanded from traditional print services into the dynamic field of customized eBook publishing. This rapid growth has brought new

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THE BMZ ACADEMY




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BMZ ACADEMY 061 262 1185/068 053 8213

, THE BMZ ACADEMY


Table of Contents
Introduction ............................................................................................................ 3

Question 1 (15 Marks)............................................................................................... 3

1.1 Identify the key factors for successful project management? (5 Marks) ............... 3

1.2 Explain how the identified factors contribute to successful project management at
Global Green Books Publishing? Provide recommendations. (10 Marks) ................ 6

Question 2 (15 Marks)............................................................................................. 10

Question 3 (20 Marks)............................................................................................. 16

Traditional Project Management (Waterfall) .......................................................... 17

Suitability for GGBP's Cost Estimation (in eBook context): ..................................... 17

Agile Project Management ................................................................................... 18

Suitability for GGBP's Cost Estimation (in eBook context): ..................................... 18

Analysis and Recommendations for GGBP ........................................................... 19

Recommendations ............................................................................................. 19

References ........................................................................................................... 21




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Introduction

Global Green Books Publishing is experiencing a dynamic phase of growth and
transformation, particularly with its expansion into customized eBook publishing for
educational institutions. This rapid progress has brought both opportunities and
challenges, particularly in project management and team leadership. Samantha's
introduction of formal project management practices marked a turning point, leading
to improved schedules, quality outputs, and customer satisfaction. However, as
demands escalate, especially in the eBook division, there is an increasing need to
further develop project management capabilities among supervisors and staff. This
assignment will explore key success factors in project management, analyze risk
management methodologies suitable for their projects, and compare traditional versus
Agile project management approaches in the context of cost estimation at Global
Green Books Publishing.


Question 1 (15 Marks)

1.1 Identify the key factors for successful project management? (5 Marks)

Clear Scope Definition

Defining the project scope sets the stage for developing a project plan. Research
shows that a poorly defined scope or mission is the most frequently mentioned barrier
to project success (Buye, 2021). There is a strong correlation between project success
and clear scope definition. The scope describes exactly what is expected to be
delivered to the customer and serves as the basis for project planning (Heagney,
2016). Key elements of a scope statement include the project objective, deliverables,
milestones, technical requirements, and limits and exclusions. A review with the
customer to understand and agree on expectations is also crucial. The absence of a
clearly defined project plan consistently shows up as a major reason for project
failures.

Establishing Project Priorities (Time, Cost, Performance/Scope)

Quality and ultimate project success are traditionally defined as meeting or exceeding
customer and/or upper management expectations in terms of cost, time, and
performance (scope) according to Levitt (2011). Managing the trade-offs among time,


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