Bed and Breakfasts - correct answeror small unique inns that offer a full breakfast with a
night's stay as well as casinos retaurants catering compaines hositals schools and
many other facilities.
Business Traveler - correct answera traveler whose expenses are paid by the business
he works for
Changeability - correct answerthe quality of being changeable
Demographics - correct answerthe characteristics of a population with respect to age,
race, and gender.
Geographics - correct answerstudy of the earth's surface
Hard Adventure - correct answerTourism activities that often take place in an unusual,
exotic or remote setting, requiring pre-training, a high level of physical activity, risk and
may require specialized equipment.
Hospitality Industry - correct answera group of businesses composed of establishments
related to lodging and food-service management
Intangibility - correct answerthe quality of being intangible
International Traveler - correct answera person who travels and visits outside his or her
own country for business, personal, or pleasure purposes.
Leisure Traveler - correct answerTypically older; Longer stays; Visiting for pleasure;
Relaxed
Market Segmentation - correct answerThe process of dividing a market into meaningful,
relatively similar, and identifiable segments or groups
Niche Market - correct answera targeted smaller group of customers
Perishability - correct answerthe inability of services to be stored, warehoused, or
inventoried
Physchographics - correct answerage, gender, income occupation ethnicity
Product Benefits - correct answerSatisfactions customers derive from product features.
Product Usage - correct answerreflects what products you use and how often