Business Research Techniques

Advantages internal consultants/researchers - correct answerBetter accepted by employees, faster understanding of company issue, they can implement solution their selves and less costly. Advantages of external consultants/researchers - correct answerDiverse and more experience Applied Research - correct answerRefers to a current problem faces by the manager in the work setting, demaning a timely solution. Basic, fundamental, or pure research - correct answerResearch whose goal is to generate a body of knowledge to comprehend how certain problems that occur in organizations can be solved. Business Research - correct answerAn organized, systematic, data-based, critical, objective, inquiry or investigation into a specific problem, undertaken with the purpose of finding answers or solutions to it. Deductive reasoning - correct answerTo test a theory that is organized as a set of assumptions that generates testable predictions about a topic of interest. Disadvantages internal consultants/researchers - correct answerMay look stereotyped at the organization after the research, interests could be dominated by certain groups, recommendations may be considered by upper management and less objective Disadvantages of external consultants/researchers - correct answerCostly and takes time to understand the company Ethics in business research - correct answerRefers to a code of conduct or expected societal norms and behavior while conducting research. Hallmarks scientific research - correct answerPurposiveness (relevant to company), Rigor (relevant to literature), Testability (define hypothesis that is testable), Replicability (information should create the possibility to replicate the study), Precision and confidence (determine validity and probability through the sample), Objectivity (based on facts and data), Generalizability (scope of applicability of the research findings to other settings), Parsimony (focus on relevant variables). Hypthetico-deductive method - correct answerScientific method with the following steps: 1. Indentify a broad problem area 2. Define the problem statement 3. Develop hypotheses 4. Determine measures 5. Data collection 6. Data analysis 7. Interpretation of data Inductive reasoning - correct answerObserving a specific phenomenon as a basis for general conclusions Obstacles conducting scientific research in management area - correct answerSubjectivity and a Representative Sample Preliminary information gathering - correct answer1. Identification of the broad management problem 2. Preliminary research 3. Definition of research problem