Com 105 Final Exam || with complete solution.
Social Relevancy correct answers An online reputation or credentials; it is the collection of links,
user options and content they can access
Social Media correct answers any website or service that facilitates using a piece of media
(documents/presentations/photos/videos) to share an idea advertise, promote or deliver content
Social Networking correct answers any website or service that facilitates people communicating
one to one or one to many in a communication
how to manage social media? correct answers Put in place cultural rules for how people access
and use social tools at work, document and institutionalize the policies for communicating
externally with social tools and provide the vision and training.
Social Presence correct answers the acoustic, visual, and physical contact that can be achieved --
they allow emerging between two communication partners
Curation correct answers volunteers help newspapers select useful news and sources for a story
The People Formerly Known as the Audience correct answers May 1st, 2011, Obama appears
that evening to address the nation saying Osama Bin Laden was killed; the news had already
spread through twitter before it had been reported on by news stations.
What contributions has twitter made on Social Media? correct answers people can act as a
broadcast and journalism can be made by everyone and anyone and twitter users have become an
influence too journalism
What is the "new" role of journalism? correct answers they are becoming more inclined to see
social media as a good thing and see the value in social media. There is more interaction with the
, public - they are becoming more involved with blogs, facebook, twitter and other forms of social
media as a valuable adjunct to traditional media
The Electronic Communications Privacy Act correct answers makes it unlawful to listen or
observe the content of a private communication without permission of at least one party involved
in the production of material
The Fair Credit Reporting Act correct answers requires the consent of an applicant or an
employee before an employer can ask a "consumer reporting agency" or another third party to
conduct a background check
The Stored Communications Act correct answers protects the privacy of stored internet
communication
Virtual Communities correct answers computer-based simulated environments inhabited by
three-dimensional avatars
Conjoint Analysis correct answers is a statistical technique used in market research to determine
how people value different attributes that make up an individual product or service
Affinity Marketing correct answers a partnership between a company and an organization that
gathers persons sharing the same interests to bring a wider consumer base to the opposite party
Social Cause Related Marketing correct answers every unit sold from a brand triggers a donation
to a cause. The Macy's Believe Campaign is an example.
Macy's Believe Campaign correct answers Every letter written to Santa Macy's donates 1 dollar
to the make a wish foundation. An example of Social Cause Related Marketing.
Social Green Marketing correct answers the environmental friendliness a company or brand is
stressed as a differentiating attribute. Ex. Whole Foods
Social Relevancy correct answers An online reputation or credentials; it is the collection of links,
user options and content they can access
Social Media correct answers any website or service that facilitates using a piece of media
(documents/presentations/photos/videos) to share an idea advertise, promote or deliver content
Social Networking correct answers any website or service that facilitates people communicating
one to one or one to many in a communication
how to manage social media? correct answers Put in place cultural rules for how people access
and use social tools at work, document and institutionalize the policies for communicating
externally with social tools and provide the vision and training.
Social Presence correct answers the acoustic, visual, and physical contact that can be achieved --
they allow emerging between two communication partners
Curation correct answers volunteers help newspapers select useful news and sources for a story
The People Formerly Known as the Audience correct answers May 1st, 2011, Obama appears
that evening to address the nation saying Osama Bin Laden was killed; the news had already
spread through twitter before it had been reported on by news stations.
What contributions has twitter made on Social Media? correct answers people can act as a
broadcast and journalism can be made by everyone and anyone and twitter users have become an
influence too journalism
What is the "new" role of journalism? correct answers they are becoming more inclined to see
social media as a good thing and see the value in social media. There is more interaction with the
, public - they are becoming more involved with blogs, facebook, twitter and other forms of social
media as a valuable adjunct to traditional media
The Electronic Communications Privacy Act correct answers makes it unlawful to listen or
observe the content of a private communication without permission of at least one party involved
in the production of material
The Fair Credit Reporting Act correct answers requires the consent of an applicant or an
employee before an employer can ask a "consumer reporting agency" or another third party to
conduct a background check
The Stored Communications Act correct answers protects the privacy of stored internet
communication
Virtual Communities correct answers computer-based simulated environments inhabited by
three-dimensional avatars
Conjoint Analysis correct answers is a statistical technique used in market research to determine
how people value different attributes that make up an individual product or service
Affinity Marketing correct answers a partnership between a company and an organization that
gathers persons sharing the same interests to bring a wider consumer base to the opposite party
Social Cause Related Marketing correct answers every unit sold from a brand triggers a donation
to a cause. The Macy's Believe Campaign is an example.
Macy's Believe Campaign correct answers Every letter written to Santa Macy's donates 1 dollar
to the make a wish foundation. An example of Social Cause Related Marketing.
Social Green Marketing correct answers the environmental friendliness a company or brand is
stressed as a differentiating attribute. Ex. Whole Foods
