DMA EXAM (2025) comprehensive
questions and verified detailed
solutions (MULTIPLE CHOICES)
|complete solutions |A+ GRADED
|100% CORRECT!!
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Terms in this set (93)
,1. Which of the d
following can Tapping phone calls without a legal
NOT legally be warrant is not legal in general
used as a source especially for commercial purposes.
of digital data
collection?
a. Site visits
without sign-ins
b. Sign-ins on
websites
c. Cookies
d. Mentions of
products over
phone
conversations
between private
citizens.
,Which of the a
following is NOT There is error inherent in
a benefit of measurement - one of the roles we
measurement? have is accounting for this error
a. Measurement is
always a source
of objective truth.
b. Measurement,
done well, can
pave the way to
insights that may
otherwise be
missed.
c. Insights into
the effects of
things by the
virtue of
measuring them.
d. The efficacy of
new policies
based on insights
can be judged,
advising future
strategic
decisions.
, Which of the c
following is true Cookies specifically refer to data
of tags and stored on a customer's device, while
cookies? tags simply refer to executable lines
a. Tags never of code that run upon accession.
work on mobile
devices, while
cookies always
do.
b. Cookies are
never stored on a
customer's
computer, while
tags are.
c. Cookies are
stored on a
customer's
computer or
device, while tags
are lines of code
that are executed
upon accession.
d. Tags and
cookies are
effectively
interchangeable
questions and verified detailed
solutions (MULTIPLE CHOICES)
|complete solutions |A+ GRADED
|100% CORRECT!!
Save
Terms in this set (93)
,1. Which of the d
following can Tapping phone calls without a legal
NOT legally be warrant is not legal in general
used as a source especially for commercial purposes.
of digital data
collection?
a. Site visits
without sign-ins
b. Sign-ins on
websites
c. Cookies
d. Mentions of
products over
phone
conversations
between private
citizens.
,Which of the a
following is NOT There is error inherent in
a benefit of measurement - one of the roles we
measurement? have is accounting for this error
a. Measurement is
always a source
of objective truth.
b. Measurement,
done well, can
pave the way to
insights that may
otherwise be
missed.
c. Insights into
the effects of
things by the
virtue of
measuring them.
d. The efficacy of
new policies
based on insights
can be judged,
advising future
strategic
decisions.
, Which of the c
following is true Cookies specifically refer to data
of tags and stored on a customer's device, while
cookies? tags simply refer to executable lines
a. Tags never of code that run upon accession.
work on mobile
devices, while
cookies always
do.
b. Cookies are
never stored on a
customer's
computer, while
tags are.
c. Cookies are
stored on a
customer's
computer or
device, while tags
are lines of code
that are executed
upon accession.
d. Tags and
cookies are
effectively
interchangeable
