COMMUNICATION QUESTION AND ANSWERS VERIFIED 100% CORRECT.

COMMUNICATION QUESTION AND ANSWERS VERIFIED 100% CORRECT. The Gutenberg Revolution - ANSWER- development of movable metal types. Use of oil-based ink culture - ANSWER- the learned behavior of members of a given social group dominant culture - ANSWER- the one that seems to hold sway with the majority of people - is often openly challenged bounded cultures - ANSWER- groups with specific but not dominant cultures inferential feedback - ANSWER- Indirect rather than direct multiple points of access - ANSWER- to approach media content from a variety of directions and derive from it many levels of meaning platform - ANSWER- the means of delivering a specific place of media content addressable technologies - ANSWER- technologies permitting the transmission of very specific content to equally specific audience members conglomeration - ANSWER- The increase in the ownership of media outlets by larger, nonmedia companies oligopoly - ANSWER- a concentration of media industries into an ever smaller number of companies bugs - ANSWER- commercials that run across the bottom third of the screen on just about every television show payola - ANSWER- payments accepted by radio stations to play certain songs aliteracy - ANSWER- wherein people possess the ability to read but are unwilling to do so, amounts to doing the censors' work for them platform agnostic publishing - ANSWER- digital and hard-copy books available for any and all reading devices acta diurma - ANSWER- written on a tablet, account of the deliberations of the Roman senate; an early "newspaper" pass along readership - ANSWER- readers who did not originally purchase the paper new paper chain - ANSWER- papers in different cities across the country owned by a single company alternative press - ANSWER- typically weekly, free papers emphasizing events listings, local arts advertising, and "eccentric" personal classified ads split runs - ANSWER- special versions of a given issue in which editorial content and ads vary according to some specific demographic or regional grouping brand magazine - ANSWER- a consumer magazine, complete with a variety of general interest articles and features What are some media/culture related questions, noted by Croteau and Hoynes, which could be asked at the level of (sociological) analysis concerned with relationships within an institution? - ANSWER- How have media tech changed the way media operate. What can we learn about today's media by revisiting media from years past? Why are traditional media companies - in print, radio, tv, film - still central to our According to the sociological perspective advanced by Croteau and Hoynes, do people actively create features of society? Do those aspects of society also influence how people act? - ANSWER- Yes, we activity create features of society. media experience? What did the committee behind the push to form a union at the Los Angeles Times draft a letter calling for, according to Sydney Ember's piece at the New York Times? - ANSWER- improved working conditions, higher pay, more generous benefits and protections for staff members against "unilateral change by Tronc." -As Croteau and Hoynes explained it, what is the difference between structure and agency? Be able to define each term. - ANSWER- Structure is not something physical. Social Structure describes any recurring pattern of social behavior. Agency is intentional and undetermined human action. As Croteau and Hoynes noted, what is the term/phrase sociologists use to refer to the process of actively creating meaning? - ANSWER- the social construct of reality Did one of the proposals put forward by Robert McChesney for rejuvenating US journalism involve a Citizenship News Voucher? - ANSWER- yes According to Robert McChesney, did people in the early history of the nation accept or reject the notion that the government could and should subsidize papers to ensure a functioning free press? - ANSWER- What did Croteau and Hoynes place at the center of their media model? - ANSWER- Did Robert McChesney argue journalism should be considered a public or a private good? - ANSWER- social world The belief in objectivity in US journalism, according to Michael Schudson, can be understood as what? - ANSWER- Did Michael Schudson claim that in the 1920s and 1930s US journalists shifted from a simple faith in the facts to a notion that statements about the world could be trusted if those statements were submitted to the new rules and procedures of the profession and then deemed legitimate by the professional community of journalists? - ANSWER- yes