UMA Final Exam Questions and Answers Already Passed Latest 2025
The role of a sales associate includes acting as an intermediary between customers and the store
a. Buyer
b. Divisional merchandise manager
c. Fashion coordinator
d. General merchandising manager - Answers A. Buyer
The buyers visit resources
a. during market week
b. after trends have been established
c. once a year
d. only with the accompaniment of the GMM - Answers A. During market week
National brands are promoted through the use of
a. print media
b. broadcast media
c. social networking
d. all of the above - Answers d. all of the above
One of the primary considerations in proper purchase timing is
a. Delivery within two months
b. The right to cancel the order
c. Lead time
d. All of the options - Answers C. Lead time
The proportional philosophy in private branding
a. Eliminates national brands
b. Offers a mix of private and national brands
c. Refers to the proportion of sales floor designated to various categories of apparel
, d. Is decreasing - Answers b. offers a mix of private and national brands
Which of the following is a type of customer service offered by online retailers?
a. Merchandise alterations
b. Virtual models
c. Personal shopping
d. All of the options - Answers d. all of the options
In order to increase the sale, the sales associate may use
a. Hard-sell tactics
b. Suggestion selling
c. Soft selling tactics
d. None of the options - Answers b. suggestion selling
Buyers purchase in
a. vendor showrooms
b. trade shows
c. their own premises
d. all of the above - Answers d. all of the above
Fair-trade pricing
a. no longer exists
b. is limited to brick-and-mortar operations
c. can be used in some retail outlets
d. protects retailers - Answers a. no longer exists
What is NOT true about how worldwide internet access has affected fashion retailers?
a. Consumers have more choices and are more price savvy
b. Stores don't have to work as hard to give consumers excellent instore experiences
c. Retailers are putting more of their advertising budget the word electronica media
The role of a sales associate includes acting as an intermediary between customers and the store
a. Buyer
b. Divisional merchandise manager
c. Fashion coordinator
d. General merchandising manager - Answers A. Buyer
The buyers visit resources
a. during market week
b. after trends have been established
c. once a year
d. only with the accompaniment of the GMM - Answers A. During market week
National brands are promoted through the use of
a. print media
b. broadcast media
c. social networking
d. all of the above - Answers d. all of the above
One of the primary considerations in proper purchase timing is
a. Delivery within two months
b. The right to cancel the order
c. Lead time
d. All of the options - Answers C. Lead time
The proportional philosophy in private branding
a. Eliminates national brands
b. Offers a mix of private and national brands
c. Refers to the proportion of sales floor designated to various categories of apparel
, d. Is decreasing - Answers b. offers a mix of private and national brands
Which of the following is a type of customer service offered by online retailers?
a. Merchandise alterations
b. Virtual models
c. Personal shopping
d. All of the options - Answers d. all of the options
In order to increase the sale, the sales associate may use
a. Hard-sell tactics
b. Suggestion selling
c. Soft selling tactics
d. None of the options - Answers b. suggestion selling
Buyers purchase in
a. vendor showrooms
b. trade shows
c. their own premises
d. all of the above - Answers d. all of the above
Fair-trade pricing
a. no longer exists
b. is limited to brick-and-mortar operations
c. can be used in some retail outlets
d. protects retailers - Answers a. no longer exists
What is NOT true about how worldwide internet access has affected fashion retailers?
a. Consumers have more choices and are more price savvy
b. Stores don't have to work as hard to give consumers excellent instore experiences
c. Retailers are putting more of their advertising budget the word electronica media
