answers graded A+ updated
Gutenberg played an active role in the transition from oral to written culture. - correct answer
✔✔true
The manuscript culture that existed between 10000 BCE and the mid-15th century primarily
served the ruling classes - correct answer ✔✔true
Gutenberg's invention of movable type allowed the book to become the first mass marketed
communication product in history. - correct answer ✔✔true
The computer was the first electronic medium - correct answer ✔✔false
Media marketers refer to network programs that are repurposed for cable across platform
programs - correct answer ✔✔false
Google is the most profitable company of the digital age so far - - correct answer ✔✔true
The classical view of art is that it should aim to instruct and uplift - correct answer ✔✔true
Efficiency and individualism are both values of the modern period - correct answer ✔✔true
Populism tries to appeal to elite people by highlighting the difference between them and the
ordinary people - correct answer ✔✔false
, Which stage in developing a critical perspective best corresponds to making an informed
judgement? - correct answer ✔✔Evaluation
____ are the cultural industries that produce and distribute cultural products to large numbers
of people. - correct answer ✔✔Mass media
According to the textbook, the mass media passed through which five historical ages? - correct
answer ✔✔Oral, written, print, electronic, digital
Plato wanted to banish which group of ancient Greece because he thought they would un-
determine oral storytelling? - correct answer ✔✔poets
Which of the following is not considered a consequence of the printing press? - correct answer
✔✔an increased sense of community and mutual cooperation
Game publishers are legally required to submit games to the ESRB rating system - correct
answer ✔✔true
Which of the following was a contribution of the telegraph? - correct answer ✔✔the
transformation of information into a commodity
According to your textbook, which of the following is a consequence of the quick development
of new technologies in the digital era? - correct answer ✔✔traditional leaders in
communication have lost some control over information
Which of the following is the best way to characterize the transitions between the print,
electronic, and digital eras? - correct answer ✔✔Print: print media (newspapers and books)
Electronic: development of the telegraph, film, TV
Digital: Internet, social media