Learning Outcome 2
Understand how campaigns are used to elicit change
Comparison of campaigns
COMPARE: Measure or note similarities and differences.
The following should be in NOTE form. Do you not write full paragraphs.
Campaign - planned set of activities like ads and events that people carry out to try and achieve something such
as political, social or legal change.
Policies- Practical ways that laws are applied i.e plans and actions
Laws- produced and passed by the government/parliament and followed by society that make up the stricter
codes of conduct
Social attitudes- feelings from the public about topics.a campaign could educate people or show them a different
side. It can also raise awareness or demand for change
Pick 4 of the below, research them and make sure you have information
on each of the 4 you have chosen:
Possible Campaigns:
• Sarah’s Law (Child sex offence disclosure scheme)
• Clare’s Law (Disclosure about domestic abuse)
• Helen’s Law (Murderer kept in jail if fails to disclose location of body)
• Lillian’s Law (Drug-driving laws)
• Double Jeopardy Campaign (Campaign to abolish said rule)
• Bobby Turnbull’s Campaign (Regarding gun licensing)
• Anti-smoking Campaign
• Abortion Campaigns
• Brexit
• Assisted Dying
, Name of campaign: Sarah’s Law - The Child Sex Offenders Disclosure Scheme
(refer to it as that)
Purpose of campaign Make it a legal right for parents to ask the police for any child
sexual offences someone may have if they are interacting with
their child.
Focus - crime that the campaign Criminal law
is focused on
Driving forces behind campaign Sarah Payne’s (8 yrs old) abduction and death by a man called
Roy Whiting who was on the Sex Offenders Register.
National or local campaign national
Campaign methods/ media Posters given to local communities to inform parents about the
presence of sex offenders.
In newspapers and on TV which reached a wider audience
(news of the world) - petition, “named and shamed” campaign
Celebrity support Sara + michael payne
Success Success, child sex offender disclosure scheme was rolled out in
2011 700,000 members signed the petition
Name of campaign Brexit