AQA A Level Business Table Content Key Terms I am I am Help!
confident OK
Topic1: What is Business?
Why Businesses Exist
Mission, Aims & Objectives
Revenue, Costs & Profit
Different Forms of Business
The role of Shareholders
Businesses & the External Environment
Topic 2: Management & Decision Making Blake & Motoun
Management & Leadership Management/leadership
styles, motivation
theories
Management & Decision Making Organisational
structure, risk &
uncertainty, Decision-
making tools (SWOT &
PESTLE analysis)
Decision Trees
Stakeholders & Decision Making Delegation,
communication,
empowerment
Topic 3: Marketing Decisions Competition, marketing
strategy/budget,
consumer behaviour
Marketing Objectives Sales growth, market
share, brand awareness,
customer satisfaction
Market Analysis Market
research/segmentation,
targeting, positioning
Market Research
Interpreting Marketing Data
Interpreting Elasticity of Demand
Marketing Decisions – STP
Marketing Decisions – the marketing mix
Marketing Mix – Product
Marketing Mix – Pricing
Marketing Mix – Promotion
Marketing Mix – Place
People, Process & Physical Environment
Topic 4: Operational Decisions
Operational Objectives
Capacity Utilisation
Increasing Efficiency & Productivity Lean production,
performance indicators
Improving Quality Technology, quality
control/assurance
Managing Inventory
Managing Supply Chains
Topic 5: Financial Decisions
Financial Objectives
, Measuring & Increasing Profit
Cash Flow Forecasting
Setting Budgets Cost of capital, capital
budgeting techniques
Analysing Budgets Balance sheet, CF
statement
Break-Even Analysis
Choosing Sources of Finance Liquidity/gearing ratios
Topic 6: Human Resource Decisions
Human Resource Objectives
Interpreting Human Resource Data
Improving Organisational Design
Managing the Human Resource Flow Recruitment & selection
Motivation & Job Design
Improving Motivation Talent management,
labour turnover,
diversity
Improving Employer-Employee Relations training
Employee Representation
Topic 7: Mission, Corporate Objectives & Strategy
Mission, Objectives & Strategy Purpose, values,
stakeholders, SMART,
Porter’s Five Forces,
CSR
Topic 8: Internal Analysis SWOT
Financial Analysis – Balance Sheets
Financial Analysis – Income Statements
Financial Analysis – Value & Limitations
Financial Analysis – Ratios
Financial Analysis – Gearing
Value & Limitations of Ratios
Analysing Overall Performance Core competencies,
innovation, R&D
Methods of Assessing Performance
Topic 9: Analysing the External Environment PESTLE, macro-
environment, micro-
environment
Business & the Legal Environment
Employment Law
Business & the Political Environment
Business & the Economy
Inflation & Exchange Rates
Government Policy & the Economy
The Global Economy
Business & the Social Environment
Business & the Technological Environment
confident OK
Topic1: What is Business?
Why Businesses Exist
Mission, Aims & Objectives
Revenue, Costs & Profit
Different Forms of Business
The role of Shareholders
Businesses & the External Environment
Topic 2: Management & Decision Making Blake & Motoun
Management & Leadership Management/leadership
styles, motivation
theories
Management & Decision Making Organisational
structure, risk &
uncertainty, Decision-
making tools (SWOT &
PESTLE analysis)
Decision Trees
Stakeholders & Decision Making Delegation,
communication,
empowerment
Topic 3: Marketing Decisions Competition, marketing
strategy/budget,
consumer behaviour
Marketing Objectives Sales growth, market
share, brand awareness,
customer satisfaction
Market Analysis Market
research/segmentation,
targeting, positioning
Market Research
Interpreting Marketing Data
Interpreting Elasticity of Demand
Marketing Decisions – STP
Marketing Decisions – the marketing mix
Marketing Mix – Product
Marketing Mix – Pricing
Marketing Mix – Promotion
Marketing Mix – Place
People, Process & Physical Environment
Topic 4: Operational Decisions
Operational Objectives
Capacity Utilisation
Increasing Efficiency & Productivity Lean production,
performance indicators
Improving Quality Technology, quality
control/assurance
Managing Inventory
Managing Supply Chains
Topic 5: Financial Decisions
Financial Objectives
, Measuring & Increasing Profit
Cash Flow Forecasting
Setting Budgets Cost of capital, capital
budgeting techniques
Analysing Budgets Balance sheet, CF
statement
Break-Even Analysis
Choosing Sources of Finance Liquidity/gearing ratios
Topic 6: Human Resource Decisions
Human Resource Objectives
Interpreting Human Resource Data
Improving Organisational Design
Managing the Human Resource Flow Recruitment & selection
Motivation & Job Design
Improving Motivation Talent management,
labour turnover,
diversity
Improving Employer-Employee Relations training
Employee Representation
Topic 7: Mission, Corporate Objectives & Strategy
Mission, Objectives & Strategy Purpose, values,
stakeholders, SMART,
Porter’s Five Forces,
CSR
Topic 8: Internal Analysis SWOT
Financial Analysis – Balance Sheets
Financial Analysis – Income Statements
Financial Analysis – Value & Limitations
Financial Analysis – Ratios
Financial Analysis – Gearing
Value & Limitations of Ratios
Analysing Overall Performance Core competencies,
innovation, R&D
Methods of Assessing Performance
Topic 9: Analysing the External Environment PESTLE, macro-
environment, micro-
environment
Business & the Legal Environment
Employment Law
Business & the Political Environment
Business & the Economy
Inflation & Exchange Rates
Government Policy & the Economy
The Global Economy
Business & the Social Environment
Business & the Technological Environment
