Marketing is the process of....offering - CORRECT ANSWERS✅✅creating, communicating, delivering and
exchange
8 Key concepts of Stategic Communication - CORRECT ANSWERS✅✅1) Market Research
2) Product Development
3) Pricing Stategy
4) Market Segmentation and Targeting
5) Distribution
6) Promotion
7) Brand Building
8) Relationship Marketing
Market Reseach can gather insights - CORRECT ANSWERS✅✅consumer preference, behaviours, and
trends
Roles of Strategic Communication : - CORRECT ANSWERS✅✅Market Research
Promotion
1) Information Dissemination
2) Creating Awareness
3) Differentiation
Build Brand Images
Customer Engagement
Evaluating Success
1) Measuring Effectiveness