2 : Chapter 9 Questions And Answers Verified
100% Correct
Zappos provides customers with a personal shopping assistant who
helps customers track down shoes or clothing online, even if Zappos
doesn't sell it. Based on this information, Zappos is most likely
pursuing a(n) ________ strategy. - ANSWER -customer service
The ABC company is focused on advancements in existing
technology or services. Therefore, it is investing additional funding in
research and development activities. ABC is likely pursuing a(n)
________ strategy. - ANSWER -innovation
Which of the following best describes strategic management? -
ANSWER -Strategic management is a task that managers perform to
develop the company's strategies.
Which statement is most likely true about strategic management and
performance levels? - ANSWER -There is a positive relationship
between strategic management and performance.
During an economic recession, which strategy would most likely be
effective for a company to adopt? - ANSWER -Identifying the
changing needs of customers
Strategic management is a key factor in helping a company to
________. - ANSWER -coordinate the various parts of the organization
to achieve goals
What are the six steps of the strategic management process? -
ANSWER -Identifying the mission, external analysis, internal analysis,
, formulating strategies, implementing strategies, and evaluating the
results
The first four steps of the strategic management process involve
________. - ANSWER -analysis for formulating strategies and defining
goals
After conducting a SWOT analysis, a manager will most likely be able
to create a strategy to ________. - ANSWER -correct significant
weaknesses
In the strategic management process, why is the evaluating results
step so important? - ANSWER -To help managers determine if
strategy adjustments are necessary
What are the three types of corporate strategies? - ANSWER -Growth,
stability, and renewal
What are the four methods commonly used in a growth strategy? -
ANSWER -Concentration, vertical integration, horizontal integration,
and diversification
Which statement is true about a stability strategy? - ANSWER -A
stability strategy is when an organization continues its current
strategies.
What are the two main types of renewal strategies? - ANSWER -
Retrenchment and turnaround