INFO 360 - EXAM 3 (CH. 9-12 ) QUESTIONS
What has a set of integrated software modules & central database that allow business
processes & functional areas throughout the co. to share data? - Answers - Enterprise
Systems (ES)
Supply chain software can be classified as either supply chain ____________ systems
or supply chain _____________ systems
a) Demand; continual
b) Planning; execution
c) External; internal
d) Upstream; downstream
e) Push; Pull - Answers - b) Planning; execution
What does ERP stand for? - Answers - Enterprise Resource Planning
What is a Just-In-Time strategy? - Answers - When raw materials arrive right when
they need to be transformed into products, and then shipped as soon as they're ready
A ___________ is a method of interaction with a customer, such as a telephone or
customer service desk:
a) supply chain
b) sales point
c) client channel
d) point of presence
e) touch point - Answers - e) touch point
What is the Bullwhip Effect? - Answers - When information about product demand gets
distorted as it passes from one entity to the next across the supply chain
What does a supply chain execution system do? - Answers - Tracks and coordinates
the flow of products through distribution centers & warehouses and maintains
associated financial information
Which of the following traditional solutions enables manufacturers to deal with
uncertainties in the supply chain?
a) Just-In-Time Strategies
b) Bullwhip Effect
c) Safety Stock
d) Continuous Replenishment
e) Demand Planning - Answers - c) Safety Stock
Procuring materials & refining them into finished products to distribute to retail outlets
are activities handled by the firm's ________? - Answers - Supply Chain
, Why isn't overstocking warehouses an effective solution for a problem of low
availability?
a) It is an inefficient use of raw materials
b) It increases inventory costs
c) It does not speed product time to market
d) It increases sales costs
e) It increases production costs - Answers - b) it increases inventory costs
A supply chain driven by the customer follows the ___________ model - Answers -
pull-based model
Delivering products to retail stores are the _____________ portion of the supply chain -
Answers - downstream
________________ systems help a firm analyze, model, and optimize the supply chain
- Answers - supply chain planning
______ modules in CRM systems help sales staff increase their productivity by focusing
sales efforts on the most profitable customers, those who are good candidates for sales
& services.
a) CLTV
b) ERM
c) PRM
d) Just-in-time
e) SFA - Answers - e) SFA: Sales Force Automation
Analytical CRM applications are based on data from ______________ systems. -
Answers - Operational CRM systems
Customer relationship management (CRM) focuses on which 3 elements: - Answers -
1. Marketing
2. Sales
3. Service
Specific interactions with customers are called ______? - Answers - Touchpoints
A company's suppliers and supplier's suppliers are the _______________ portion of the
supply chain - Answers - upstream portion
_______ CRM includes customer-facing applications such as tools for sales force
automation, call center and customer service support, and marketing automation.
a) Web-based
b) Social
c) Analytical
d) Operational
e) Sales Force - Answers - d) Operational
What has a set of integrated software modules & central database that allow business
processes & functional areas throughout the co. to share data? - Answers - Enterprise
Systems (ES)
Supply chain software can be classified as either supply chain ____________ systems
or supply chain _____________ systems
a) Demand; continual
b) Planning; execution
c) External; internal
d) Upstream; downstream
e) Push; Pull - Answers - b) Planning; execution
What does ERP stand for? - Answers - Enterprise Resource Planning
What is a Just-In-Time strategy? - Answers - When raw materials arrive right when
they need to be transformed into products, and then shipped as soon as they're ready
A ___________ is a method of interaction with a customer, such as a telephone or
customer service desk:
a) supply chain
b) sales point
c) client channel
d) point of presence
e) touch point - Answers - e) touch point
What is the Bullwhip Effect? - Answers - When information about product demand gets
distorted as it passes from one entity to the next across the supply chain
What does a supply chain execution system do? - Answers - Tracks and coordinates
the flow of products through distribution centers & warehouses and maintains
associated financial information
Which of the following traditional solutions enables manufacturers to deal with
uncertainties in the supply chain?
a) Just-In-Time Strategies
b) Bullwhip Effect
c) Safety Stock
d) Continuous Replenishment
e) Demand Planning - Answers - c) Safety Stock
Procuring materials & refining them into finished products to distribute to retail outlets
are activities handled by the firm's ________? - Answers - Supply Chain
, Why isn't overstocking warehouses an effective solution for a problem of low
availability?
a) It is an inefficient use of raw materials
b) It increases inventory costs
c) It does not speed product time to market
d) It increases sales costs
e) It increases production costs - Answers - b) it increases inventory costs
A supply chain driven by the customer follows the ___________ model - Answers -
pull-based model
Delivering products to retail stores are the _____________ portion of the supply chain -
Answers - downstream
________________ systems help a firm analyze, model, and optimize the supply chain
- Answers - supply chain planning
______ modules in CRM systems help sales staff increase their productivity by focusing
sales efforts on the most profitable customers, those who are good candidates for sales
& services.
a) CLTV
b) ERM
c) PRM
d) Just-in-time
e) SFA - Answers - e) SFA: Sales Force Automation
Analytical CRM applications are based on data from ______________ systems. -
Answers - Operational CRM systems
Customer relationship management (CRM) focuses on which 3 elements: - Answers -
1. Marketing
2. Sales
3. Service
Specific interactions with customers are called ______? - Answers - Touchpoints
A company's suppliers and supplier's suppliers are the _______________ portion of the
supply chain - Answers - upstream portion
_______ CRM includes customer-facing applications such as tools for sales force
automation, call center and customer service support, and marketing automation.
a) Web-based
b) Social
c) Analytical
d) Operational
e) Sales Force - Answers - d) Operational
