Assignment Guide
BUS5111 Unit 6 Written Assignment
Question
Submit a written paper which is at 2-3 pages in length, exclusive of the reference page. The
Abstract is not required or needed. Papers must be double spaced in Times New Roman font
which is no greater than 12 points in size. The paper should cite at least one additional (peer-
reviewed) source independent of the textbooks.
In this paper, please discuss the following case study. In doing so, explain your approach to the
problem, support your approach with references, and execute your approach. Provide an
answer to the case study’s question with a recommendation.
Case Study:
A local family business is facing a dilemma. Dottie’s Grocery has been a landmark company in a
small city located in the United States. Over the past 45 years, what began as a single fresh fruit
and vegetable store, has now become a full-service grocery store chain with many stores
throughout the city. Dottie’s is incorporated with only 7 shareholders, which are all family
members. They are faced with a decision on how to raise much needed capital to maintain its
current business operations and to allow the possibility of growth in the future. The family
believes it needs an additional $23 million dollars. This sum is too large for a bank line of credit
and no one in the family has additional funding to invest into the company. The family is
considering other alternatives.
One alternative is to publicly issue debt (corporate bonds), the other alternative is to issue
common stock to the public. Using your expertise in financial management, you have been
asked by the management team of Dottie’s Grocery to conduct an analysis of the current
situation and provide a summary of your recommendations. In your summary you must:
Describe the process (in detail) of how a public offering occurs.
o A chronological account of how most public offerings would be an appropriate
format, although not required.
Discuss the impact and implications of each alternative.
Explain how each alternative affects control over the company.
As a small family business, the internal affairs and finances of the company were well
guarded from the public view by the family.
o As a new IPO, how would the guarding of their finance change?
o What are the financial reporting effects of this decision?
o How will additional debt impact future earnings?
o How will new stockholders change the management of the company?
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