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RHM 185 TEST 1 QUESTIONS & ANSWERS

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What is the purpose of APEX? Additionally, what does APEX stand for? - Answer -Brings together stakeholders in the development and implementation of industry-wide accepted practices to create and enhance offices, as well as solve common problems and address industry issues. Creates resources and tools to address these issues. Accepted Practices Exchange Why are association meetings held? Two key reasons. - Answer -Annual conventions are held to benefit the association's members. Associations derive 34% of their organization's income from the annual convention, exhibition, and meetings.

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Institution
RHM 185
Course
RHM 185

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RHM 185 TEST 1 QUESTIONS & ANSWERS

What does MICE stand for? - Answer -Meetings, incentives, conferencing, exhibitions

What is CIC? - Answer -Convention Industry Council

What is the purpose of APEX? Additionally, what does APEX stand for? - Answer -
Brings together stakeholders in the development and implementation of industry-wide
accepted practices to create and enhance offices, as well as solve common problems
and address industry issues. Creates resources and tools to address these issues.
Accepted Practices Exchange

What is a meeting? - Answer -An event where the primary activity of the attendees is to
attend educational sessions, participate in meetings/discussions, socialize, or attend
other organized events. There is no exhibit component to this event.

PCMA - Answer -Professional Convention Management Association

MPI - Answer -Meetings Professional Industry

IAEE - Answer -International Association of Expositions and Events

DMC - Answer -Destination Management Companies

DMAI - Answer -Destination Marketing Association International

What are the five segments of the hospitality industry? - Answer -Lodging, Food &
Beverage, Attractions, Entertainment, Transportation

Edutainment is one way we can _condense_ content. What does edutainment mean? -
Answer -Making education entertaining to create a learning experience.

Two types are: - Answer -Private corporations and public corporations

When a corporation decides to hold a meeting, it does which three things? - Answer -1.
determines what the budget will be 2. where the meeting will be held 3. who will attend.

Who pays the expenses associated with attending a corporation meeting? Is attendance
usually mandatory or not usually mandatory - Answer -Corporations, mandatory
attendance

Type of Corporate meetings - Answer -Stockholders Meetings, Board Meetings,
Management Meetings, Training Meetings, Incentive Trips, Sales Training / Product
Launches, Professional and Technical training

, How much (%) time do corporate planning spend planning meetings? - Answer -
Corporate planners spend about ¾ of their time planning meetings.

What is an association? - Answer -A group of people organized for certain purposes,
whether that be for a professional, industry, educational, scientific, or social reasons.

Why are association meetings held? Two key reasons. - Answer -Annual conventions
are held to benefit the association's members. Associations derive 34% of their
organization's income from the annual convention, exhibition, and meetings.

What is one major difference between association meetings and corporation meetings?
- Answer -The major difference between association and corporate meetings is that
attendance at association meetings is voluntary, not mandatory.

When we say," it's a seller's market," who is the seller, and what does that mean? -
Answer -Hotels have the upper hand, hotels are the seller and we need somewhere to
stay. Now we need each other. Hotels need us and we need them.

Primarily, which three entities organize and sponsor MEEC gatherings? - Answer -
corporations, associations, the government

What are corporations? What are the two types of corporations? - Answer -
Corporations refer to legally chartered enterprises that conduct business on behalf of
their owners with the purpose of making a profit and increasing its value.

Why do large associations choose larger destinations? Why do they book blocks 5-10
years in advance? - Answer -Size can eliminate many smaller cities and venues from
being selected as the location for these events. limited availability of size-appropriate
venues can create demand by larger associations for big cities and venues that can
accommodate their meetings/events. creates increased competition

What are the top 5 U.S. cities to host meetings? - Answer -Orlando, Las Vegas,
Chicago, San Diego, Atlanta

Why is the marketing of association meetings critical? Several reasons. - Answer -The
marketing of association meetings is critical to the success of the meeting. • Good
associations understand their member's needs. • If opportunities can satisfy member
needs, then promoting the meeting becomes much less intense.

What should you provide when promoting a meeting? Hint: "advance" - Answer -
Advance notice of the date and location Advance information about the planned
content, speakers, and special activities

The three meeting planner certifications - Answer -CMP- Certified Meeting
Professional, Certified Association Executives, CMM- Certified Meeting Managers

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Institution
RHM 185
Course
RHM 185

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