Sociology 100 - Chapter 6 questions
with complete solutions already
passed
mass media - correct answer ✔✔embrace print and electronic means communication that carry
messages to widespread audiences. Advertising is also a form of mass media.
social media - correct answer ✔✔websites and applications that enable users to create and
share content or to participate in social networking.
Functionalist Perspective - correct answer ✔✔One obvious function of the media is to
entertain. The media important functions are they help socialize us, enforce social norms,
confer status, and promote consumption. An important dysfunction of the media is that they
may act as a narcotic, desensitizing us to distressing events.
Agent of socialization - correct answer ✔✔The media increase social cohesion by presenting a
common, more or less standardized view of culture through mass communication.
Unquestionable, the media play a significant role in providing a collective experience for
members of society. Broadcasting important events and ceremonies (such as inaugurations,
press conferences, parades, state funerals, and the Olympics) and by covering disasters.
Robert Park - correct answer ✔✔studied how newspapers helped immigrants to the United
States adjust to their environment by changing their customary habits and teaching them the
opinions of people in their new home country.
enforcer of social norms - correct answer ✔✔the media often reaffirm proper behavior by
showing what happens to people who act in a way that violates societal expectations
, cyperbullying - correct answer ✔✔The widespread dissemination of compromising images that
were meant to be shared only among close friends is just one aspect of the social phenomenon.
Hyperconsumerism - correct answer ✔✔a term coined by the French sociologist Jean
Baudrillard to refer to the practice of buying more than we need or want, and often more than
we can afford.
Media Advertising - correct answer ✔✔Contributes to a consumer culture that creates needs
and raises unrealistic expectations of what is required to be happy or satisfied. Moreover,
because the media depend heavily on advertising revenue, advertisers can influence media
content.
narcotizing dysfunction - correct answer ✔✔The phenomenon in which the media provide such
massive amounts of coverage that the audience becomes numb and fails to act on the
information, regardless of how compelling the issue. Interested citizens may take in the
information but make no decision or take no action.
Conflict Perspective - correct answer ✔✔Conflict theorists emphasize that the media reflect and
even exacerbate many of the divisions in our society and world, including those based on
gender, race, ethnicity ,and social class. Stress the way interest groups monitor media content;
the way powerful groups transmit society's dominant ideology through the media; and the
technological gap between the haves and have-nots, which limits people's access to the
Internet.
Gatekeeping - correct answer ✔✔This term describes how material must travel through a series
of gates (or checkpoints) before reaching the public.
C. Write Mills - correct answer ✔✔observed, the real power of the media is that they can
control what is being presented. In the recording industry, gatekeepers may reject a popular
local band because it competes with a group already on their label.
with complete solutions already
passed
mass media - correct answer ✔✔embrace print and electronic means communication that carry
messages to widespread audiences. Advertising is also a form of mass media.
social media - correct answer ✔✔websites and applications that enable users to create and
share content or to participate in social networking.
Functionalist Perspective - correct answer ✔✔One obvious function of the media is to
entertain. The media important functions are they help socialize us, enforce social norms,
confer status, and promote consumption. An important dysfunction of the media is that they
may act as a narcotic, desensitizing us to distressing events.
Agent of socialization - correct answer ✔✔The media increase social cohesion by presenting a
common, more or less standardized view of culture through mass communication.
Unquestionable, the media play a significant role in providing a collective experience for
members of society. Broadcasting important events and ceremonies (such as inaugurations,
press conferences, parades, state funerals, and the Olympics) and by covering disasters.
Robert Park - correct answer ✔✔studied how newspapers helped immigrants to the United
States adjust to their environment by changing their customary habits and teaching them the
opinions of people in their new home country.
enforcer of social norms - correct answer ✔✔the media often reaffirm proper behavior by
showing what happens to people who act in a way that violates societal expectations
, cyperbullying - correct answer ✔✔The widespread dissemination of compromising images that
were meant to be shared only among close friends is just one aspect of the social phenomenon.
Hyperconsumerism - correct answer ✔✔a term coined by the French sociologist Jean
Baudrillard to refer to the practice of buying more than we need or want, and often more than
we can afford.
Media Advertising - correct answer ✔✔Contributes to a consumer culture that creates needs
and raises unrealistic expectations of what is required to be happy or satisfied. Moreover,
because the media depend heavily on advertising revenue, advertisers can influence media
content.
narcotizing dysfunction - correct answer ✔✔The phenomenon in which the media provide such
massive amounts of coverage that the audience becomes numb and fails to act on the
information, regardless of how compelling the issue. Interested citizens may take in the
information but make no decision or take no action.
Conflict Perspective - correct answer ✔✔Conflict theorists emphasize that the media reflect and
even exacerbate many of the divisions in our society and world, including those based on
gender, race, ethnicity ,and social class. Stress the way interest groups monitor media content;
the way powerful groups transmit society's dominant ideology through the media; and the
technological gap between the haves and have-nots, which limits people's access to the
Internet.
Gatekeeping - correct answer ✔✔This term describes how material must travel through a series
of gates (or checkpoints) before reaching the public.
C. Write Mills - correct answer ✔✔observed, the real power of the media is that they can
control what is being presented. In the recording industry, gatekeepers may reject a popular
local band because it competes with a group already on their label.
