WGU C201 BUSINESS ACUMEN/ACTUAL
EXAM 453 QUESTIONS AND 100%
COMPLETE SOLUTION/A+GRADE
GUARANTEED
1.Which two key elements does an effective organization include? – ANSWER
Human Interaction & Structure
2. Why does a line organization structure function most effectively in a crisis
situation? – ANSWER It establishes a direct flow of authority
3. A company might divide itself into smaller groups that best match the types of
customers it serves. What is this an example of? – ANSWER
Departmentalization
4. Which primary driver does management use for an organization's structure? –
ANSWER Achievement of company goals
5. Which step in the organizing process results in management grouping work
activities into units within the organization? – ANSWER Departmentalization
6. A high-tech startup company is launching a marketing campaign for its new
social media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? – ANSWER
product
8. Which marketing strategy is devoted to maintaining continuous bottom line
prices rather than relying on short-term price-cutting tactics such as cents-off
coupons, rebates, and special sales? – ANSWER Everyday Low Pricing
9. When would a pull promotional strategy enhance a competitive advantage to
market a product better than a push strategy? – ANSWER When demand for the
product is driven by the end user
10. Which marketing tool is often used to build effective relationship marketing
campaigns? – ANSWER Affinity Programs
11. Which element of the promotional mix has the advantage of messaging that
can be tailored for each customer but the disadvantage of a high cost per
contact? – ANSWER Personal Selling
,12. What three factors should be addressed in a successful marketing plan? –
ANSWER Target Market, Sales Revenue Goals and Plan Implementation
Timeline
13. Which three characteristics are measured in demographic segmentation? –
ANSWER Race & Ethnicity, Income and Household Size
14. In which three ways does business-buying behavior differ from consumer-
buying behavior? - ANSWERA
group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences
15. Which three factors suggest a product should be marketed as a specialty
product? – ANSWER
Priced high
Purchased infrequently
Available from a small number of retail outlets
16. With which two types of products does a marketing strategy rely on
advertising more than personal selling? – ANSWER Accessories to primary
products
Consumable supplies
17. After years of marketing a body lotion, a cosmetics company begins
promoting the lotion as an insect repellent as well.In which three product life
cycle extension strategies did this company engage? – ANSWER Adding new
users, finding new uses for the product, increasing frequency of use.
18. What are three qualities of strong brand equity? – ANSWER Awareness,
Loyalty and favorable images
19. A customer intends to purchase her favorite cereal. It is out of stock, so she
purchases an alternative brand of cereal instead.Which stage of brand loyalty is
this customer in? – ANSWER brand preference
20. Which manufacturer distribution model is enhanced by the shipping and
tracking capabilities of a global package delivery service? – ANSWER Direct
21. Which three tasks are key responsibilities of operations managers? –
ANSWER
Planning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan
22. Which two characteristics does a Just-In-Time (JIT) System have? –
,ANSWER
Production using JIT reduces a firm's inventory costs.
A JIT system seeks to eliminate anything that does not add value in operations
activities.
23. Which aspect of operations management do the ISO 9000 standards
address? – ANSWER Establishment of effective quality systems
24. Which manufacturing model uses technology to produce small runs of
customized products cost effectively? – ANSWER Flexible
25. Which two of the following distribution channels would take title of the
products they handle? – ANSWER
Limited-function merchant wholesaler
Full-function merchant wholesaler
26. Which economic graph is used by organizations to regulate production by
predicting the amount of product buyers will purchase at different prices? –
ANSWER Demand Curve
27. Which two factors drive demand in a microeconomic system? – ANSWER
Price of substitute goods
Customer preference
28. How does a sudden shortage of a commodity product affect the immediate
demand for the product at its current price? – ANSWER Demand increases
29. Which two impacts result from a nation's increase in productivity? –
ANSWER
Economy expands
Personal wealth increases
30. For which two purposes will the U.S. Federal Reserve System follow an
expansionary monetary policy? – ANSWER
To encourage bankers to make loans
To cut the cost of borrowing
31. Which two economic impacts should a manager anticipate when the U.S.
government reduces the number of Treasury bills, Treasury Notes, and Treasury
bonds it sells? – ANSWER
Arise of interest rates on these securities
An increase in overall cost of debt to private borrowers
32. What is one role of a financial manager? – ANSWER Analyzing major
investment decisions
, 33. Which two activities are finance activities rather than accounting activities? –
ANSWER Making capital market investments
Creating a financial plan
34. Which three sources should a business consider when seeking a long-term
funding source? – ANSWER
Venture capital
Public sale of stocks
Hedge funds
35. In which type of security should a business invest its excess cash in
anticipation of paying off the current year's tax liability? – ANSWER commerical
paper
36. Which role does the underwriter play in financing business operations when
using the capital market to sell securities to the public? – ANSWER It assumes
the risk of the assessed value of the security from the issuer.
37. Why should a manager use financial controls in a firm's financial plan? –
ANSWER To determine the accuracy of forecasted revenues, costs, and
expenses
38. What does a CFO use in financial planning to determine the expected level of
revenue for future periods? – ANSWER Sales forecast plus non-sales revenue
39. How did the Dodd-Frank Wall Street Reform and Consumer Protection Act
impact retailers? – ANSWER It capped the debit card swipe fee at 21 cents.
40. Which two activities are prohibited by insider trading laws and should be
avoided by a firm's employees? – ANSWER
Buying stock in the public company for which the employee works based on a
conversation the employee overheard at a cocktail party between two of the
company's executives
Selling company stock because a co-worker told the employee the company's
new drug is failing in clinical trial
41. Which two risks does a firm face by funding the purchase of long-term assets
with short-term funding sources? – ANSWER Volatility of interest rates
Frequent renewals
42. Which funding source should a firm use if it wishes to secure long-term
financing while retaining all of its equity? – ANSWER Long-term commercial
bank loan
43. Which three characteristics make commercial paper a low-risk, attractive
source of short-term funding for a business? – ANSWER
EXAM 453 QUESTIONS AND 100%
COMPLETE SOLUTION/A+GRADE
GUARANTEED
1.Which two key elements does an effective organization include? – ANSWER
Human Interaction & Structure
2. Why does a line organization structure function most effectively in a crisis
situation? – ANSWER It establishes a direct flow of authority
3. A company might divide itself into smaller groups that best match the types of
customers it serves. What is this an example of? – ANSWER
Departmentalization
4. Which primary driver does management use for an organization's structure? –
ANSWER Achievement of company goals
5. Which step in the organizing process results in management grouping work
activities into units within the organization? – ANSWER Departmentalization
6. A high-tech startup company is launching a marketing campaign for its new
social media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? – ANSWER
product
8. Which marketing strategy is devoted to maintaining continuous bottom line
prices rather than relying on short-term price-cutting tactics such as cents-off
coupons, rebates, and special sales? – ANSWER Everyday Low Pricing
9. When would a pull promotional strategy enhance a competitive advantage to
market a product better than a push strategy? – ANSWER When demand for the
product is driven by the end user
10. Which marketing tool is often used to build effective relationship marketing
campaigns? – ANSWER Affinity Programs
11. Which element of the promotional mix has the advantage of messaging that
can be tailored for each customer but the disadvantage of a high cost per
contact? – ANSWER Personal Selling
,12. What three factors should be addressed in a successful marketing plan? –
ANSWER Target Market, Sales Revenue Goals and Plan Implementation
Timeline
13. Which three characteristics are measured in demographic segmentation? –
ANSWER Race & Ethnicity, Income and Household Size
14. In which three ways does business-buying behavior differ from consumer-
buying behavior? - ANSWERA
group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences
15. Which three factors suggest a product should be marketed as a specialty
product? – ANSWER
Priced high
Purchased infrequently
Available from a small number of retail outlets
16. With which two types of products does a marketing strategy rely on
advertising more than personal selling? – ANSWER Accessories to primary
products
Consumable supplies
17. After years of marketing a body lotion, a cosmetics company begins
promoting the lotion as an insect repellent as well.In which three product life
cycle extension strategies did this company engage? – ANSWER Adding new
users, finding new uses for the product, increasing frequency of use.
18. What are three qualities of strong brand equity? – ANSWER Awareness,
Loyalty and favorable images
19. A customer intends to purchase her favorite cereal. It is out of stock, so she
purchases an alternative brand of cereal instead.Which stage of brand loyalty is
this customer in? – ANSWER brand preference
20. Which manufacturer distribution model is enhanced by the shipping and
tracking capabilities of a global package delivery service? – ANSWER Direct
21. Which three tasks are key responsibilities of operations managers? –
ANSWER
Planning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan
22. Which two characteristics does a Just-In-Time (JIT) System have? –
,ANSWER
Production using JIT reduces a firm's inventory costs.
A JIT system seeks to eliminate anything that does not add value in operations
activities.
23. Which aspect of operations management do the ISO 9000 standards
address? – ANSWER Establishment of effective quality systems
24. Which manufacturing model uses technology to produce small runs of
customized products cost effectively? – ANSWER Flexible
25. Which two of the following distribution channels would take title of the
products they handle? – ANSWER
Limited-function merchant wholesaler
Full-function merchant wholesaler
26. Which economic graph is used by organizations to regulate production by
predicting the amount of product buyers will purchase at different prices? –
ANSWER Demand Curve
27. Which two factors drive demand in a microeconomic system? – ANSWER
Price of substitute goods
Customer preference
28. How does a sudden shortage of a commodity product affect the immediate
demand for the product at its current price? – ANSWER Demand increases
29. Which two impacts result from a nation's increase in productivity? –
ANSWER
Economy expands
Personal wealth increases
30. For which two purposes will the U.S. Federal Reserve System follow an
expansionary monetary policy? – ANSWER
To encourage bankers to make loans
To cut the cost of borrowing
31. Which two economic impacts should a manager anticipate when the U.S.
government reduces the number of Treasury bills, Treasury Notes, and Treasury
bonds it sells? – ANSWER
Arise of interest rates on these securities
An increase in overall cost of debt to private borrowers
32. What is one role of a financial manager? – ANSWER Analyzing major
investment decisions
, 33. Which two activities are finance activities rather than accounting activities? –
ANSWER Making capital market investments
Creating a financial plan
34. Which three sources should a business consider when seeking a long-term
funding source? – ANSWER
Venture capital
Public sale of stocks
Hedge funds
35. In which type of security should a business invest its excess cash in
anticipation of paying off the current year's tax liability? – ANSWER commerical
paper
36. Which role does the underwriter play in financing business operations when
using the capital market to sell securities to the public? – ANSWER It assumes
the risk of the assessed value of the security from the issuer.
37. Why should a manager use financial controls in a firm's financial plan? –
ANSWER To determine the accuracy of forecasted revenues, costs, and
expenses
38. What does a CFO use in financial planning to determine the expected level of
revenue for future periods? – ANSWER Sales forecast plus non-sales revenue
39. How did the Dodd-Frank Wall Street Reform and Consumer Protection Act
impact retailers? – ANSWER It capped the debit card swipe fee at 21 cents.
40. Which two activities are prohibited by insider trading laws and should be
avoided by a firm's employees? – ANSWER
Buying stock in the public company for which the employee works based on a
conversation the employee overheard at a cocktail party between two of the
company's executives
Selling company stock because a co-worker told the employee the company's
new drug is failing in clinical trial
41. Which two risks does a firm face by funding the purchase of long-term assets
with short-term funding sources? – ANSWER Volatility of interest rates
Frequent renewals
42. Which funding source should a firm use if it wishes to secure long-term
financing while retaining all of its equity? – ANSWER Long-term commercial
bank loan
43. Which three characteristics make commercial paper a low-risk, attractive
source of short-term funding for a business? – ANSWER
