CONSULTANT EXAM PRACTICE
QUESTIONS WITH ANSWERS 2025
, Custom Roles allow you to provide specific abilities to a user or users. -
ANSWERSWhat are custom roles?
creating, viewing/editing, deleting, and reporting of a specific Pardot feature or
functionality - ANSWERSWhat are the main abilities of custom roles?
1. During the import process
2. Directly from the user record - ANSWERSWhat are 2 ways to define a user's role?
Security limits are used to limit
-Max number of emails the person can send
-Max number of prospects the person can export
-Max number of records someone can import - ANSWERSwhat are user role security
limits?
A CNAME gives visitors a seamless transition when traveling between pages and forms
that you host and Pardot-hosted campaign elements such as landing pages and search
results. The Alias is also used for any individually tracked links sent out in emails to your
prospects. - ANSWERSWhat is a CNAME?
An Express Export includes all default prospect fields, scores and grades but does not
include custom fields. - ANSWERSWhat is an express export?
Full Exports include all default prospect fields, scores, grades, and custom fields. -
ANSWERSWhat is a full export?
A Soft Bounce is an email that is recognized by the recipient's mail server but is
returned to the sender because the recipient's mailbox is full or the mail server is
temporarily unavailable. A soft bounce message may be deliverable at another time or
may be forwarded manually by the network administrator in charge of redirecting mail
on the recipient's domain. - ANSWERSWhat is a soft bounce?
A Hard Bounce is an email that permanently bounced back to the sender because the
address is invalid. A hard bounce might occur because the domain name doesn't exist
or because the recipient is unknown. Some mail servers may hard bounce an email
address if the message received is suspected as spam. - ANSWERSWhat is a hard
bounce?
In business-to-business marketing, anything below 10% is considered a good bounce
rate. - ANSWERSWhat is a good bounce rate?