Course: C204 – Management Communication (WGU)
Scenario:
You must create a portfolio of professional communications (internal, external, persuasive, consumer-facing)
for Great Pharmacy Inc.’s new supplement launch.
Assignment Instructions / Questions:
1. Write an internal staff email announcing a merger and new product launch.
2. Prepare an informational email for external stakeholders.
3. Draft a consumer-facing blog promoting the new supplement.
4. Write a persuasive letter to a supplier addressing concerns.
5. Respond to a customer complaint (public and private formats).
6. Identify and propose strategies to overcome potential biases.
7. Explain methods to mitigate intercultural differences in communication.
Deliverables:
A portfolio of communications (emails, blog, letter, responses, analysis).
,Management Communications – C204
Task 1: Portfolio
Western Governor University
, A. Email to Internal Staff
To: All Great Pharmacy Inc. Employees
Subject: Announcement – Kamelon Weight-Loss Supplement
Hello Colleagues,
With great pleasure, I share the exciting news of our recent merger with Smaller
Company Pharmaceuticals. We are now the only company offering the highly
effective weight-loss supplement Kamelon.
Key takeaways:
Kamelon has benefitted hundreds of satisfied customers on their weight-loss journey.
One advantage of Kamelon is that it is a drug-free, all-natural supplement,
hypoallergenic, and has no side
effects.