COURSE Minor/
S.NO. CODE SUBJECT NAME CREDITS L T P
GE/AECC
1 BAMC-401-T Television Journalism Core 4 4
BAMC-401-P Television Journalism 2 4
Indian Constitution
2 BAMC-402 and Media Related Core 3 3
Laws
Socio-economics
3 BAMC-403 politics and Core 3 3
international relations
Generic
4 BAMC-404 Basics of Psychology 4 4
Elective
CRM (customer
5 BAMC-405 relationship Vocational 4 4
Management)
TOTAL 20
,Subject Code: BAMC-404 Session: 2025
Credits: 04
Unit Contents
Unit I Definition and scope of psychology
Concept and nature
Psychology and other social issues
Branches of psychology
Importance of studying psychology for media students
Unit II Features of senses
Internal influences on perception
Motivation of emotions
External influences on Perception
Opinion and attitude formation
Unit III Fundamental process of consciousness
Sleep and dreams
Alternative state of Consciousness
Meditation
Psychological pressures of media students
Unit IV Thinking process
Decision making and factors influencing decision making process
Problem solving approaches
Introduction to abnormal psychology
Introduction to experimental psychology
Unit V Practical on Two Psychological Tests
● One on Basis of intelligence
● Second on the basis of personality
, Unit 1
Definition & Scope of Psychology
Psychology functions as the scientific discipline which studies thoughts and human activities
alongside their internal mechanisms. People's way of thinking and their emotional states and
behavioural actions form the focus of this scientific field. Through psychological study people gain
knowledge about emotional states alongside decision processes along with processes of learning and
memory and mental wellness.
Key Points:
When combined the Greek elements psyche (soul) and logos (study), the word "Psychology" shapes
as "study of the soul."
Due to continuous advancements psychology transformed into a science which focuses on systematic
research of human behaviour combined with mental processes.
Research methods coupled with observation and experimental techniques enable psychologists to
study thoughts and behaviours of human beings.
, Historical Development and Evolution of Psychology
Philosophical Roots- During ancient times Plato and Aristotle examined human thoughts and
explored behaviours alongside other philosophers.
Structuralism (Wundt)- During the time of Wundt structuralism separated mental processes into
distinct elements for analysis.
Functionalism (James)- Studied the purpose of behaviour.
Behaviourism with contributions from Watson and Skinner put emphasis on noticeable actions and
their acquisition process.
Cognitive Psychology- Explored memory, decision-making, and problem-solving.
Modern Psychology- Integrates neuroscience, AI, and mental health advancements.
Psychology as a Science
The scientific approach to study both behaviour and mental processes makes psychology earn its
status as science. The analysis of data requires researchers to employ different collection methods.
Scientific Methods in Psychology:
Observation: Research personnel use observation methods to monitor subjects in their natural
habitat (such as children playing in playscapes).
Experiments: The execution of controlled experiments serves researchers as they test their
hypotheses through tests on memory during specific sleep periods.
Surveys & Questionnaires: Research personnel distribute surveys and questionnaires to gather
participant responses regarding their opinions and conduct measurements (for example consumer
preference evaluations).
Case studies: It involves comprehensive evaluations of subjects or groups as demonstrated through
studying patients who have uncommon psychological disorders.
Longitudinal Studies: Studying the same individuals over a long period (e.g., tracking child
development from infancy to adulthood).
Major Psychological Approaches:
Approach Key Idea Examples
Biological Behaviour is influenced by Studying how brain damage affects
Approach genetics and brain function. memory.
Behavioural Behaviour is learned from the A child learns to fear dogs after
Approach environment. being bitten.
Cognitive Focuses on thoughts, memory, Understanding how students
Approach and problem-solving. develop learning strategies.