EXAM COMPLETE QUESTIONS AND
CORRECT DETAILED ANSWERS
(VERIFIED ANSWERS) |ALREADY
GRADED A+
Which of the following statements are pillars of the LVMH
Business Model? - Answer- (1) Creating Synergies
(2) Balance across business segments and locations
(3) Sustaining Savoir-Faire
According to Bain & Company, by 2030 and within the personal luxury goods market,
the online sales will represent... - Answer- 33% of the luxury sales
According to Bain & Company, the personal luxury goods market is expected to achieve
an annual growth rate of 1% until 2030. - Answer- False
At LVMH, omnichannel is a client-centric approach aimed at providing a consistent,
qualitative and seamless customer experience across all channels and geographies. -
Answer- Yes
According to the Digital Innovation Director at Louis Vuitton, innovation can help to
transmit savoir-faire into the future. - Answer- Agree
Which of the following proposals are part of the 7 essential characteristics that help
measure the luxuriousness of an offer? - Answer- (1) Quality
(2) Scarcity
(3) Personalised services
(4) Controlled channels
Eco-conscious customers are adapting their consumption by rethinking the products as
a service, by rediscovering vintage products and by seeking eco-transparency from
brands. - Answer- True
Which of these activities are represented within the LVMH ecosystem? - Answer- (1)
Fashion and Leather Goods
(2) Wines and Spirits
(3) Hospitality
What are the main pillars of LVMH's Environmental Strategy,
LIFE 360? - Answer- (1) Biodiversity