1. Pharmaceuticals are arguably the most socially important healthcare product
Answer true
2. Pharmaceutical development is a big-risk undertaking, in which many promising leads
prove disappointing
Answer true
3. Pharmaceutical sales are highest in which geographical regions
Answer The U.S., Western Europe, and Japan
4. The U.S. accounts for about ____ of the world's pharmaceutical revenues
Answer 50%
5. Which off the following has fueled recent growth in the pharmaceutical industry
Answer population growth and increased life expectancies
6. According to your manual, which statement accurately describes the predicted
relationship between pharmaceutical companies and genomic research Facilities
Answer partnerships between pharmaceutical companies and genomic companies will not
prove immediately profitable
, NAPSRX EXAM STUDY GUIDE 270 QUESTIONS AND ANSWERS
7. prescription drug therapy is not cost-effective for insurance companies and healthcare
providers
Answer false
8. the high price of healthcare is explained by the high price of medicines
Answer false
9. one of the oldest and least effective pharmaceutical marketing techniques is
DTC (direct-to-consumer) advertising
Answer false
10. what influences the number of districts in a region
Answer the region's population
11. what is an example of the regionalization off healthcare delivery systems
Answer California and Florida have different prescription reimbursement policies
12. the heart of pharmaceutical sales is the regional manager
Answer false
13. most DMs did not start as representatives
Answer false
, NAPSRX EXAM STUDY GUIDE 270 QUESTIONS AND ANSWERS
14. how many territories are in a typical district
Answer 8 to 12
15. what is the most effective method for grabbing market share
Answer comparative selling
16. pharmaceutical reps mainly visit pharmacies
Answer false
17. it usually only takes 1-2 calls to a physician before he or she commits to prescribing
your product
Answer false
18. the pharmacist may dispense a product other than what the physician prescribed
Answer true
19. according to chapter 12 of your manual, which of the following would classify as
"payers"
Answer employers
20 according to your manual, what defines "ethical pharmaceutical companies-
Answer researching and developing novel drugs
, NAPSRX EXAM STUDY GUIDE 270 QUESTIONS AND ANSWERS
21. one of the most diappointing results of the pharmaceutical industry's continued
investment in R & D is the few new drugs being approved and in development
Answer false
22. thanks to modern medicines, how long are people newly diagnosed with HIV
expected to live
Answer another 50 years
23. how much has the average American lifespan increased since 1890
Answer almost 30 years
24. what is a treatment group
Answer A group of patients assigned to receive a specified treatment
25. what is the main difference between a blinded and double-blinded study
Answer in a double blinded study, neither the study staff nor the study participants know
which subjects are in the experimental group and which are in the control
26. what does "asymptomatic" mean
Answer not exhibiting signs or symptoms
27. what term denotes the study of bodily functions (as opposed to structures)-
Answer physiology