CORRECT ANSWERS
/. 1) Which of the following is not one of the six strategic business objectives of
information systems?
A) New products and services
B) Improved decision making
C) Competitive advantage
D) Improved employee morale
E) Survival - Answer-✅D
/.2) Verizon's use of a web-based digital dashboard to provide managers with precise
real-time information enabled it to improve which of the following?
A) Compliance with regulations
B) Managerial decision making
C) Efficiency in creation of new products
D) Employee morale
E) Intimacy with its suppliers - Answer-✅B
/.3) Which of the following may lead to competitive advantage?
1. New products, services, and business models
2. Charging less for superior products
3. Responding to customers in real time
A) 1 only
B) 1 and 2
C) 2 and 3
D) 1 and 3
E) 1, 2, and 3 - Answer-✅E
/.
,4) A firm that invests in an information system because it is a necessity of doing
business does so because it is seeking to achieve which of the following business
objectives?
A) Operational excellence
B) Improved decision making
C) Competitive advantage
D) Customer intimacy
E) Survival - Answer-✅E
/.5) The Mandarin Oriental's use of computer systems to keep track of guests'
preferences is an example of which of the following?
A) Improved flexibility
B) Improved decision making
C) Improved efficiency
D) Customer intimacy
E) Operational excellence - Answer-✅D
/.6) Competitors were seeking which of the following business objectives when they
rushed to provide ATMs after Citibank introduced the first ATMs in New York?
A) Improved efficiency
B) Customer and supplier intimacy
C) Survival
D) Competitive advantage
E) Improved decision making - Answer-✅C
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, 7) Which of the following is the key business metric behind the technologies
implemented by Kroger, as discussed in the chapter-opening case?
A) Higher customer satisfaction levels
B) Survival
C) Improved employee morale
D) Improved decision making
E) Reduced cost of supplies - Answer-✅A
/.8) Which of the following is an example of a business using information systems to
create a new product?
A) Walmart's RetailLink system
B) The Mandarin Oriental's use of computers to keep track of guest preferences
C) Verizon's use of a web-based digital dashboard to provide real-time company
information for managers
D) Apple's creation of the iPod
E) Kroger's use of sensors to monitor cold food storage temperatures - Answer-✅D
/.9) Walmart exemplifies the power of information systems coupled with state-of-the-art
business practices and supportive management to achieve which of the following?
A) New products and services
B) Operational efficiency
C) Survival
D) Customer intimacy
E) Competitive advantage - Answer-✅B
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