4. Digital Media Production Exam Questions
and Answers
style guides - -documents that provide the guidelines for many aspects of a digital media
piece
-target audience - -the specific group of individuals you are trying to reach with the media
piece
-end user - -the individual who will view or use a product or service
-storyboard - -a snapshot of an event in a digital media piece
-script - -a document that describes a number of different aspects of a digital media piece
-style guide - -text that is used to describe what will be said or written in a media piece
-The physical elements needed for the production of digital media, such as computers,
servers, and so on are called the a0. - -hardware
-What stage in the process of media production involves (among other things) alpha
testing and working out hardware concerns? - -create/develop
-What does "post mortem" refer to in the creation of digital media? - -the period of time
after a project is completed
-What is the first stage in the process of media production? - -research/define
-What stage in the process of media production involves (among other things) beta testing,
training, and promotion? - -upload/display
-What is the difference, if any, between an alpha test group and a beta test group? - -An
alpha test group is made up of people associated with the project, while a beta test group is
made up of people from outside the organization.
-What is the difference, if any, between the end user and the target audience of a digital
media piece? - -Some of the end users are likely also members of the target audience, but
not all of them.
-Among the roles in the digital media production team, the a0 is in charge of overseeing
the creative element. - -producer
-A person interested in a career in digital media should have which qualities? Select all that
apply. - -creativity
and Answers
style guides - -documents that provide the guidelines for many aspects of a digital media
piece
-target audience - -the specific group of individuals you are trying to reach with the media
piece
-end user - -the individual who will view or use a product or service
-storyboard - -a snapshot of an event in a digital media piece
-script - -a document that describes a number of different aspects of a digital media piece
-style guide - -text that is used to describe what will be said or written in a media piece
-The physical elements needed for the production of digital media, such as computers,
servers, and so on are called the a0. - -hardware
-What stage in the process of media production involves (among other things) alpha
testing and working out hardware concerns? - -create/develop
-What does "post mortem" refer to in the creation of digital media? - -the period of time
after a project is completed
-What is the first stage in the process of media production? - -research/define
-What stage in the process of media production involves (among other things) beta testing,
training, and promotion? - -upload/display
-What is the difference, if any, between an alpha test group and a beta test group? - -An
alpha test group is made up of people associated with the project, while a beta test group is
made up of people from outside the organization.
-What is the difference, if any, between the end user and the target audience of a digital
media piece? - -Some of the end users are likely also members of the target audience, but
not all of them.
-Among the roles in the digital media production team, the a0 is in charge of overseeing
the creative element. - -producer
-A person interested in a career in digital media should have which qualities? Select all that
apply. - -creativity
