1
Kreft G202 Assessment 1 EXAM (updated
2025) Questions & Answers | Latest
Already Graded A+ UPDATE 2025|2026
BP made two strategic acquisitions: - (ANSWER)ARCO (oil and gas) and SOLAREX
(solar energy)
Competition in the marketplace tends to school managers to think in terms of -
(ANSWER)outcomes (profits, sales, market share)
In interactions with non-market players, - (ANSWER)processes gain in relative
importance (oversight, quality assurance, social reputation)
Corporate Social Strategy - (ANSWER)Integrate non-market forces (Political,
Economic, Social, and Technological) and societal concerns into your market
strategy.
PEST framework - (ANSWER)Non-market strategy -> firm and market strategy ->
Integrated corporate social strategy
Do customers care about about the brand of Oil and Gas? - (ANSWER)No, gas is a
commodity
Do employees care about the reputation of who they work for? -
(ANSWER)Employees want to work for the industry leader, not the industry
laggard
, 2
Do investors care about the social reputation of who they invest in? -
(ANSWER)Socially-responsible investors care; they want high returns with no guilt
Industry leaders influence: - (ANSWER)if new policy is written and shape how it is
written
Beyond Petroleum resulted in: - (ANSWER)heightened public expectations,
especially from non-governmental organization (NGO-activists)
BP created "shared value" by - (ANSWER)integrating societal concerns over fossil
fuels with their core market strategy
Integrating societal concerns can - (ANSWER)maximize profits
Lobbying/rent seeking - (ANSWER)devoting resources to influence public policy
formation in order to bring more income to your interests
Function of lobbyists - (ANSWER)find political opportunities and threats, inform
politicians and influence public opinion, form coalitions: identify groups with
'similar' interests
Special interest effect - (ANSWER)small group of people, with incentive to take
political action, receive benefits at the expense of a large unorganized group of
people
Kreft G202 Assessment 1 EXAM (updated
2025) Questions & Answers | Latest
Already Graded A+ UPDATE 2025|2026
BP made two strategic acquisitions: - (ANSWER)ARCO (oil and gas) and SOLAREX
(solar energy)
Competition in the marketplace tends to school managers to think in terms of -
(ANSWER)outcomes (profits, sales, market share)
In interactions with non-market players, - (ANSWER)processes gain in relative
importance (oversight, quality assurance, social reputation)
Corporate Social Strategy - (ANSWER)Integrate non-market forces (Political,
Economic, Social, and Technological) and societal concerns into your market
strategy.
PEST framework - (ANSWER)Non-market strategy -> firm and market strategy ->
Integrated corporate social strategy
Do customers care about about the brand of Oil and Gas? - (ANSWER)No, gas is a
commodity
Do employees care about the reputation of who they work for? -
(ANSWER)Employees want to work for the industry leader, not the industry
laggard
, 2
Do investors care about the social reputation of who they invest in? -
(ANSWER)Socially-responsible investors care; they want high returns with no guilt
Industry leaders influence: - (ANSWER)if new policy is written and shape how it is
written
Beyond Petroleum resulted in: - (ANSWER)heightened public expectations,
especially from non-governmental organization (NGO-activists)
BP created "shared value" by - (ANSWER)integrating societal concerns over fossil
fuels with their core market strategy
Integrating societal concerns can - (ANSWER)maximize profits
Lobbying/rent seeking - (ANSWER)devoting resources to influence public policy
formation in order to bring more income to your interests
Function of lobbyists - (ANSWER)find political opportunities and threats, inform
politicians and influence public opinion, form coalitions: identify groups with
'similar' interests
Special interest effect - (ANSWER)small group of people, with incentive to take
political action, receive benefits at the expense of a large unorganized group of
people
