BCOM (Business Communication)
Carol M. Lehman
6th Edition
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,Table of Contents
1. Business Communication in the Digital Age
2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills
3. Intercultural Communication in the Global Environment
4. Planning Business Messages
5. Writing Business Messages
6. Revising Business Messages
7. Short Workplace Messages and Digital Media
8. Positive Messages
9. Negative Messages
10.Persuasive and Sales Messages
11.Reports, Proposals, and Visuals
12.Business Presentations
13.The Job Search, Résumés, and Cover Letters
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14.Interviewing for Employment and Following Up
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,Chapter 1—Establishing a Framework for Business Communication
TRUE/FALSE
1. People communicate to satisfy needs in both their work lives and private lives.
ANS: T PTS: 1 DIF: Difficulty: Easy
REF: p. 3 OBJ: LO: 1-1 NAT: BUSPROG: Communication
STA: DISC: Purpose KEY: Bloom's: Comprehension
2. A major purpose in communication is to help people feel good about themselves and their friends,
groups, and organizations.
ANS: T PTS: 1 DIF: Difficulty: Easy
REF: p. 3 OBJ: LO: 1-1 NAT: BUSPROG: Communication
STA: DISC: Purpose KEY: Bloom's: Comprehension
3. Three basic purpose of communication are to feel, sense, and influence.
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ANS: F PTS: 1 DIF: Difficulty: Easy
REF: p. 3 OBJ: LO: 1-1 NAT: BUSPROG: Communication
STA: DISC: Purpose KEY: Bloom's: Comprehension
4. If the sender uses words the receiver does not understand, the receiver will have difficulty encoding
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the message.
ANS: F PTS: 1 DIF: Difficulty: Easy
REF: p. 4 OBJ: LO: 1-2 NAT: BUSPROG: Communication
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STA: DISC: Audience KEY: Bloom's: Comprehension
5. The sender’s primary objective is to decode the message so that the message received is as close as
possible to the message that is sent.
ANS: F PTS: 1 DIF: Difficulty: Easy
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REF: p. 4 OBJ: LO: 1-2 NAT: BUSPROG: Communication
STA: DISC: Audience KEY: Bloom's: Comprehension
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6. While the sender of a message is responsible for effective encoding and the receiver for effective
decoding, both have responsibility for addressing interferences.
ANS: T PTS: 1 DIF: Difficulty: Moderate
REF: p. 4 OBJ: LO: 1-2 NAT: BUSPROG: Communication
STA: DISC: Audience KEY: Bloom's: Comprehension
7. Barriers, or interferences, to communication can be completely overcome by skilled communicators.
ANS: F PTS: 1 DIF: Difficulty: Moderate
REF: p. 4 OBJ: LO: 1-2 NAT: BUSPROG: Reflective Thinking
STA: DISC: Analysis KEY: Bloom's: Comprehension
8. The “grapevine” is a part of an organization’s formal communication network and should be used
effectively.
, ANS: F PTS: 1 DIF: Difficulty: Easy
REF: p. 5 OBJ: LO: 1-3 NAT: BUSPROG: Communication
STA: DISC: Teamwork KEY: Bloom's: Comprehension
9. In spite of its poor reputation, the grapevine is in reality no more or less accurate than other channels.
ANS: T PTS: 1 DIF: Difficulty: Easy
REF: p. 5 OBJ: LO: 1-3 NAT: BUSPROG: Communication
STA: DISC: Teamwork KEY: Bloom's: Comprehension
10. Upward communication from lower organizational levels to management involves risk since it is
generally feedback to downward communication.
ANS: T PTS: 1 DIF: Difficulty: Moderate
REF: p. 7 OBJ: LO: 1-3 NAT: BUSPROG: Reflective Thinking
STA: DISC: Consequences KEY: Bloom's: Application
11. Stakeholders are interested people only external to an organization affected by decisions.
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ANS: F PTS: 1 DIF: Difficulty: Moderate
REF: p. 9 OBJ: LO: 1-4 NAT: BUSPROG: Communication
STA: DISC: Stakeholders KEY: Bloom's: Comprehension
12. Stakeholders are those affected by decisions and can include people inside and outside the
organization.
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ANS: T PTS: 1 DIF: Difficulty: Easy
REF: p. 9 OBJ: LO: 1-4 NAT: BUSPROG: Reflective Thinking
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STA: DISC: Stakeholders KEY: Bloom's: Comprehension
13. When ABC Company makes a legal decision that complies with contractual agreements, one can
accurately assume that it is an ethical decision because it is legal.
ANS: F PTS: 1 DIF: Difficulty: Moderate
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REF: p. 11 OBJ: LO: 1-4 NAT: BUSPROG: Ethics
STA: DISC: Ethics and Morals KEY: Bloom's: Comprehension
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14. While all actions that are ethical are legal, some actions that are legal may not be ethical.
ANS: F PTS: 1 DIF: Difficulty: Moderate
REF: p. 11 OBJ: LO: 1-4 NAT: BUSPROG: Ethics
STA: DISC: Ethics and Morals KEY: Bloom's: Comprehension
15. Employees should set aside their own personal value systems when making ethical decisions for their
companies.
ANS: F PTS: 1 DIF: Difficulty: Moderate
REF: p. 11 OBJ: LO: 1-4 NAT: BUSPROG: Ethics
STA: DISC: Codes KEY: Bloom's: Comprehension
16. Though people around the world speak different languages, nonverbal communication, such as
gestures and facial expressions, generally has the same meanings to all cultures.