Event Management (HFT2750) UF Final
Exam Questions with Correct Answers
Who are the hotel's main points of contact? - ANSWER-General Manager- oversees
everything
Director of Sales and Director of Revenue Management - person who looks at all
sales coming into the hotel from events and from the guest side. They put together
the financial projections and numbers for the hotel.
Sales Manager - set up logistics and details for the event. A crucial part of the sales
phase, conveys service adjustments to CSM.
Convention Sales Manager (CSM)/Group Reservations Manager, Exhibition Sales
Manager - responsible for the planning phase and placing BEOs. The main point of
contact prior to the event.
Banquet Captain - the main point of contact on-site, makes sure everything is
running smoothly.
What is the pick-up report? - ANSWER-A report that shows the number of units sold
within the block on each night. This is used to keep track of numbers for attrition
purposes.
What is the rooming list? - ANSWER-A detailed list of all the reservations that
include the names of who is in each room, the type of room they have, billing, and
special requests.
The planner can make a reservation via rooming list and request a rooming list to
confirm who has booked rooms (including individual reservations).
What is the group rate? - ANSWER-The discounted room rate for rooms in the event
block. This rate is contracted, and does not fluctuate with the market (availability,
popularity, and demand).
What is the rack rate? - ANSWER-The room rate listed online to the public.
Fluctuates with the market and increases the closer you get to the check-in date.
What is the service charge? - ANSWER-An additional percentage fee that is added
onto services such as AV and food and beverage. Was originally pitched as a "tip"
for workers, but none of the money actually goes to them.
What is a resort fee? - ANSWER-A flat fee to cover the amenities at the resort
Ranges from $15-$45.
, What is a site visit? - ANSWER-The hotel's opportunity to showcase their benefits to
the client. One of the main ways to build the know, like, and trust with a client. The
client discusses the event expectations, needs, and importance and the hotel shows
how they are conducive to those needs.
What are the types of guest room blocks? - ANSWER-Contracted- rooms that you
are obligated to pay for that are part of the contract.
Complimentary- informal reservation to hold "x" number of rooms for the event -
usually a cutoff date to reserve these rooms by.
Multiple blocks for a group for Master Account (the events account) vs. Individual
Reservations (people paying for their own reservation).
Example: speaker wants to bring his/her family so they get a rate for the lower-level
room booked, but only has to pay the difference in cost for the suite rate.
What is master account billing? - ANSWER-When all the charges for the event are
placed on one invoice, and then that invoice is mailed to the hosting department.
Also called the "Events Account."
What are double booths? - ANSWER-Two 10 x 10 booths put together, or a larger
three wall booth
What are end booths? - ANSWER-One of the most prime spots as two sides are
open.
What are islands? - ANSWER-A booth with all four sides open. Usually features a
middle display for people to freely flow around.
What are peninsulas? - ANSWER-A booth with three sides open
What is theater seating? - ANSWER-- Minimum. 12" between rows, 18-24" for
optimal comfort.
-Each row limited to 15 seats maximum. -Use patterns in the carpet to help with
alignment.
-Aisles should be 6' wide for 400+, 4-5 ft. wide for less than 400 - aisle should be
based on where screens are located.
PROS: most efficient set-up for large groups in presentation format. Fits the greatest
number of people!
CONS: Not good for food service, writing, or group interaction.
TIP: When there's a speaker, it's better to have 2 aisles!
What is classroom seating? - ANSWER-The use of 6/8 foot classroom tables that
are about ~4.5 feet apart.
Useful for taking notes and allows the presenter to see all participants, but not
conducive to attendee interaction.
Exam Questions with Correct Answers
Who are the hotel's main points of contact? - ANSWER-General Manager- oversees
everything
Director of Sales and Director of Revenue Management - person who looks at all
sales coming into the hotel from events and from the guest side. They put together
the financial projections and numbers for the hotel.
Sales Manager - set up logistics and details for the event. A crucial part of the sales
phase, conveys service adjustments to CSM.
Convention Sales Manager (CSM)/Group Reservations Manager, Exhibition Sales
Manager - responsible for the planning phase and placing BEOs. The main point of
contact prior to the event.
Banquet Captain - the main point of contact on-site, makes sure everything is
running smoothly.
What is the pick-up report? - ANSWER-A report that shows the number of units sold
within the block on each night. This is used to keep track of numbers for attrition
purposes.
What is the rooming list? - ANSWER-A detailed list of all the reservations that
include the names of who is in each room, the type of room they have, billing, and
special requests.
The planner can make a reservation via rooming list and request a rooming list to
confirm who has booked rooms (including individual reservations).
What is the group rate? - ANSWER-The discounted room rate for rooms in the event
block. This rate is contracted, and does not fluctuate with the market (availability,
popularity, and demand).
What is the rack rate? - ANSWER-The room rate listed online to the public.
Fluctuates with the market and increases the closer you get to the check-in date.
What is the service charge? - ANSWER-An additional percentage fee that is added
onto services such as AV and food and beverage. Was originally pitched as a "tip"
for workers, but none of the money actually goes to them.
What is a resort fee? - ANSWER-A flat fee to cover the amenities at the resort
Ranges from $15-$45.
, What is a site visit? - ANSWER-The hotel's opportunity to showcase their benefits to
the client. One of the main ways to build the know, like, and trust with a client. The
client discusses the event expectations, needs, and importance and the hotel shows
how they are conducive to those needs.
What are the types of guest room blocks? - ANSWER-Contracted- rooms that you
are obligated to pay for that are part of the contract.
Complimentary- informal reservation to hold "x" number of rooms for the event -
usually a cutoff date to reserve these rooms by.
Multiple blocks for a group for Master Account (the events account) vs. Individual
Reservations (people paying for their own reservation).
Example: speaker wants to bring his/her family so they get a rate for the lower-level
room booked, but only has to pay the difference in cost for the suite rate.
What is master account billing? - ANSWER-When all the charges for the event are
placed on one invoice, and then that invoice is mailed to the hosting department.
Also called the "Events Account."
What are double booths? - ANSWER-Two 10 x 10 booths put together, or a larger
three wall booth
What are end booths? - ANSWER-One of the most prime spots as two sides are
open.
What are islands? - ANSWER-A booth with all four sides open. Usually features a
middle display for people to freely flow around.
What are peninsulas? - ANSWER-A booth with three sides open
What is theater seating? - ANSWER-- Minimum. 12" between rows, 18-24" for
optimal comfort.
-Each row limited to 15 seats maximum. -Use patterns in the carpet to help with
alignment.
-Aisles should be 6' wide for 400+, 4-5 ft. wide for less than 400 - aisle should be
based on where screens are located.
PROS: most efficient set-up for large groups in presentation format. Fits the greatest
number of people!
CONS: Not good for food service, writing, or group interaction.
TIP: When there's a speaker, it's better to have 2 aisles!
What is classroom seating? - ANSWER-The use of 6/8 foot classroom tables that
are about ~4.5 feet apart.
Useful for taking notes and allows the presenter to see all participants, but not
conducive to attendee interaction.