HFT 2750 UF Exam 2 Questions and
Answers
First official US world fair - ANSWER-in 1876 the "Centennial Exhibition" involving 37
nations running for months at a time in Philadelphia, PA; showed the world how
America had evolved into the new industry
Key players of exhibition management and their roles - ANSWER-- exhibition
organizer:
- facility manager: operations and logistics
- general service contractor: logistics of floor-plan and footpaths
Marketing for each type of exhibition - ANSWER-- expos and consolidated shows
require more promo than trade-shows because there is no requirement of a
company
- trade-shows are targeted towards businesses and their needs beause they are not
open to public
Programs used to boost attendance - ANSWER-activities beyond the ones
pertaining to the purpose of the event; Ex) tours, workshops, concerts
Major considerations in planning an exhibition - ANSWER-- attractive
location/entertainment
- shipping and storage
- marketing and promotion
- technology
- risk management
Risk Management - ANSWER-using strategies to reduce the amount of risk or
catastrophe during an event
Why do companies attend trade-shows? - ANSWER-in order to gather new products
or build new relationships with other companies
ROI - ANSWER-return on investment
Services provided by a general service contractor - ANSWER-- operations and
logistics
- ensure vendors hoods are shipped and stored properly
- manage/ create manual kit including the prices to ship and verifying insurance
- rent out items to decrease shipping costs
- might be exclusive for an exhibition
- understand whether state is unionized
- floor plan/ foot traffic path
, Exhibitor Appointed Contractor - ANSWER-contractor hired by an exhibitor to
perform trade show services independently of show management appointed
contractors; also called Independent Contractor (EAC)
right-to-work states - ANSWER-U.S. state that has passed a law preventing a union
and company from negotiating a contract that requires workers to join a union as a
condition of employment
non-right-to-work states - ANSWER-employees at unionized workplaces are required
to pay agency fees, equal to a large percent of union dues, if they refuse to pay
union dues
trade unions - ANSWER-organizations of workers with the same trade or skill who try
to improve pay and working conditions
rigging - ANSWER-the way in which mobile scenery and lights are mounted and
controlled
drayage - ANSWER-charge made for local hauling by dray or truck; another term for
shipping
official service contractor - ANSWER-another term used for EAC
specialty service contractor - ANSWER-Supplier that deals with a specific area of
show production or event service Ex) photography, furniture rental, audiovisual
equipment, or floral decoration.
How is an EAC different from a GSC? - ANSWER-an EAC only works for one
vendor, whereas a GSC can work with multiple vendors/exhibitions
Exhibitor Service Manual (kit) - ANSWER-detail price/ pound to ship and store for
exhibition, load in/ out instructions, and other exhibition specifications
DMC services - ANSWER-private industry suppliers who support events with
knowledge of resources; might plan entire event beginning to end or help in one
specific area of event Ex) Keith Watson, florist, kayak company, Avie Events
differences between a DMC and DMO - ANSWER-DMC: private entity who helps to
plan events and book local services directly
DMO: gives recommendations for what event planner is requesting
the ways DMCs find their customers - ANSWER-- Cvent Supplier Network (choose
venues) and Association of Destination Management Executives International
(accreditation standards)
- number of years in service, experience, personalities, accreditation, and references
- DMO/CVB leads
RFPs and proposals - ANSWER-- leads from planners through DMOs
- two or more DMC's provide proposals (RFP)
Answers
First official US world fair - ANSWER-in 1876 the "Centennial Exhibition" involving 37
nations running for months at a time in Philadelphia, PA; showed the world how
America had evolved into the new industry
Key players of exhibition management and their roles - ANSWER-- exhibition
organizer:
- facility manager: operations and logistics
- general service contractor: logistics of floor-plan and footpaths
Marketing for each type of exhibition - ANSWER-- expos and consolidated shows
require more promo than trade-shows because there is no requirement of a
company
- trade-shows are targeted towards businesses and their needs beause they are not
open to public
Programs used to boost attendance - ANSWER-activities beyond the ones
pertaining to the purpose of the event; Ex) tours, workshops, concerts
Major considerations in planning an exhibition - ANSWER-- attractive
location/entertainment
- shipping and storage
- marketing and promotion
- technology
- risk management
Risk Management - ANSWER-using strategies to reduce the amount of risk or
catastrophe during an event
Why do companies attend trade-shows? - ANSWER-in order to gather new products
or build new relationships with other companies
ROI - ANSWER-return on investment
Services provided by a general service contractor - ANSWER-- operations and
logistics
- ensure vendors hoods are shipped and stored properly
- manage/ create manual kit including the prices to ship and verifying insurance
- rent out items to decrease shipping costs
- might be exclusive for an exhibition
- understand whether state is unionized
- floor plan/ foot traffic path
, Exhibitor Appointed Contractor - ANSWER-contractor hired by an exhibitor to
perform trade show services independently of show management appointed
contractors; also called Independent Contractor (EAC)
right-to-work states - ANSWER-U.S. state that has passed a law preventing a union
and company from negotiating a contract that requires workers to join a union as a
condition of employment
non-right-to-work states - ANSWER-employees at unionized workplaces are required
to pay agency fees, equal to a large percent of union dues, if they refuse to pay
union dues
trade unions - ANSWER-organizations of workers with the same trade or skill who try
to improve pay and working conditions
rigging - ANSWER-the way in which mobile scenery and lights are mounted and
controlled
drayage - ANSWER-charge made for local hauling by dray or truck; another term for
shipping
official service contractor - ANSWER-another term used for EAC
specialty service contractor - ANSWER-Supplier that deals with a specific area of
show production or event service Ex) photography, furniture rental, audiovisual
equipment, or floral decoration.
How is an EAC different from a GSC? - ANSWER-an EAC only works for one
vendor, whereas a GSC can work with multiple vendors/exhibitions
Exhibitor Service Manual (kit) - ANSWER-detail price/ pound to ship and store for
exhibition, load in/ out instructions, and other exhibition specifications
DMC services - ANSWER-private industry suppliers who support events with
knowledge of resources; might plan entire event beginning to end or help in one
specific area of event Ex) Keith Watson, florist, kayak company, Avie Events
differences between a DMC and DMO - ANSWER-DMC: private entity who helps to
plan events and book local services directly
DMO: gives recommendations for what event planner is requesting
the ways DMCs find their customers - ANSWER-- Cvent Supplier Network (choose
venues) and Association of Destination Management Executives International
(accreditation standards)
- number of years in service, experience, personalities, accreditation, and references
- DMO/CVB leads
RFPs and proposals - ANSWER-- leads from planners through DMOs
- two or more DMC's provide proposals (RFP)
