BUS 526 Assignment 1 The Art of Negotiation – Strayer University | BUS526 Negotiation & Conflict Resolution {2020}

BUS 526 Assignment 1 The Art of Negotiation – Strayer University The Art of Negotiation Tanya Middleton Dr. Joseph Pionke BUS 526: Negotiation & Conflict Resolution October 27, 2020 Introduction Negotiations happen every day between major companies and some go well while others don’t have the same fate. There are several characteristics to negotiating, however, each characteristic may or may not be used during a negotiation. A characteristic that must be present is there are two or more parties as negotiation is consider “as a process between individuals, within groups, and between groups’ (Lewicki, Saunders, & Barry, 2015). The two parties that entered a lengthy negotiation are Disney and Fox. Disney & Fox Disney and Fox are two of the largest and most well-known entertainment companies to date. Both of these companies are responsible for countless movies and television series known worldwide. However, it may have come to a surprise to many when it was announced in December 2017 that these two companies agreed to start - - - - - - - - - - - - - - - - - - - - - - - - - - Disney can help in negotiating what Fox would like to see happen with the employees and some of the shows that may not fit the traditional Disney film. Fox has a lot of shows and movies that viewers love and it could be bad for business if Disney decides to just cancel or stop showing re-runs. The goal is to acquire Fox entertainment and their viewers. In closing, the art of negotiation takes on many different facets. It changes depending on what is being negotiated and who the negotiates take place with. Large companies take longer to close than those of two individuals, however, the outcome is the same. Both parties want to make sure that they walk away with as much as possible that is their favor. References Lewicki, R., Saunders, D., & Barry, B. (2015). Negotiation. 7th ed. New York, NY: McGraw-Hill Education. Littleton, C. (2017, 13 Dec). Fox Insiders Quake as Murdoch Sells Studio. Variety. Vol 338 Issue 11 pp 19-21. Retrieved from: Why the Murdoch Family Might Want to Sell Fox Assets to Disney over Comcast. (2017). F. Retrieved from: