Hubspot Social Media Certification,
Social media exam Questions and
Answers Graded A+
True or false? The best way to choose the right social media tool is to think about
your business goals, then narrow down your choices based on that goal criteria. -
Correct answer-True
True or False? You should revisit your KPIs every 18 months. - Correct answer-
False
When it comes to social listening, how do you know which social networks to start
with? - Correct answer-
Why do you need to develop a business case for a new social monitoring
technology? - Correct answer-To clearly outline the expected value gained from a
software investment and set the expectation with your manager of how you'll
realize the value
True or false? Content is only used during the attract and delight stages of the
inbound methodology. - Correct answer-False
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, Fill in the blank: Instagram stories are a great way to _____________. - Correct
answer-Drive traffic and engagement
True or false? Jumping onto an unrelated hashtag to promote your material is
spammy. - Correct answer-True
Which type of influencer might be primarily behind the scenes in your marketing
campaign? - Correct answer-Content creators
True or false? "Earned" media is exposure your brand has paid for, e.g., advertising
or promotions. - Correct answer-False
When should a salesperson put forth the sales pitch in social media? - Correct
answer-After sufficient rapport has been built and the customer is looking for what
you have to sell
What did fashion brand Burberry do to revolutionize how marketers use social
media? - Correct answer-invited their fans to share photos in their trench coat
True or false? It's necessary to conduct a social media audit every 2-3 years. -
Correct answer-False
What is a social media audit? - Correct answer-A hard look at the data from all
your social accounts and the social conversations about your brand and your
competitors
©COPYRIGHT 2025, ALL RIGHTS RESERVED 2
Social media exam Questions and
Answers Graded A+
True or false? The best way to choose the right social media tool is to think about
your business goals, then narrow down your choices based on that goal criteria. -
Correct answer-True
True or False? You should revisit your KPIs every 18 months. - Correct answer-
False
When it comes to social listening, how do you know which social networks to start
with? - Correct answer-
Why do you need to develop a business case for a new social monitoring
technology? - Correct answer-To clearly outline the expected value gained from a
software investment and set the expectation with your manager of how you'll
realize the value
True or false? Content is only used during the attract and delight stages of the
inbound methodology. - Correct answer-False
©COPYRIGHT 2025, ALL RIGHTS RESERVED 1
, Fill in the blank: Instagram stories are a great way to _____________. - Correct
answer-Drive traffic and engagement
True or false? Jumping onto an unrelated hashtag to promote your material is
spammy. - Correct answer-True
Which type of influencer might be primarily behind the scenes in your marketing
campaign? - Correct answer-Content creators
True or false? "Earned" media is exposure your brand has paid for, e.g., advertising
or promotions. - Correct answer-False
When should a salesperson put forth the sales pitch in social media? - Correct
answer-After sufficient rapport has been built and the customer is looking for what
you have to sell
What did fashion brand Burberry do to revolutionize how marketers use social
media? - Correct answer-invited their fans to share photos in their trench coat
True or false? It's necessary to conduct a social media audit every 2-3 years. -
Correct answer-False
What is a social media audit? - Correct answer-A hard look at the data from all
your social accounts and the social conversations about your brand and your
competitors
©COPYRIGHT 2025, ALL RIGHTS RESERVED 2
