KU -JMC 101 Final Principles Exam || Most Recent Exam
2025/2026 Actual Complete Real Exam Questions And
Correct Answers (Verified Answers) Already Graded
A+ / Guaranteed Success!! / Newest Exam / Just
Released!!
Red Clause - ANSWER-In advertising contracts allowed the
patent medicine makers to void the contract in case of adverse
legislation or publicity. This meant that newspaper publishers
had a strong financial interest in ensuring that people did not
learn about patent medicines.
Ivy Ledbetter Lee - ANSWER-one of the first to set up public
relations agencies
to help industrialists deal with critics and
political problems
Edward Bernays - ANSWER-Scientific PR - pioneered a more
scientific approach to public relations, using polling and focus
groups to help companies understand public opinion before
being committed to a position.
Four minute men - ANSWER-Volunteers who would stand up at
the beginning of movies, church services, and other public
events to speak for four minutes about subjects ranging from
the draft to rationing, way bond drives, victory gardens, and the
reasons America had entered the war. 1917/1918.
,War Advertising Council - ANSWER-The campaign to save
rubber was one of their big projects and one way that civilians
were engaged in during the early years of WW2.
New York Times v. Sullivan - ANSWER-Involved the reaction to
a March 29, 1960 advertisement in the New York Times.
Alabama state officials who opposed the Civil Rights
movement sued for libel, but the Supreme Court said that
political advertising was protected by the First Amendment and
that everyone had a right, and even a duty, to participate in
open public debate.
FCC (Federal Communications Commission) - ANSWER-
regulatory agency that
oversees various aspects of communication tech
including radio, tv, wire,
satellite, and
cable.
Photo-telegraph - ANSWER-1920s. The correspondence
cinema-phototelegraphic (facetime). How to send images
across distance using a photo-fax machine and cinema-phono-
telegraph.
Arthur Korn - ANSWER-German inventor developed a way to
scan photographs
and send the signal through wires- an early fax machine
around 1907.
, Philo Farnsworth - ANSWER-Built off of Korns intention as an
Idaho high school
student and conceived of a television system using an
electronic scanning
principle that lit up phosphorus on the back of glass screen.
Demonstrated in
1928.
International Telecommunications Satellite Consortium
(INTELSAT) - ANSWER-an international satellite organization
with 143 member countries. It allowed television offerings to
expand and allowed regional broadcasters to exchange
programs at low cost.
National Association of Broadcasters Code of Conduct -
ANSWER-This code prohibited the use of profanity, any
negative portrayal of family life, alcoholism, cruelty, detailed
techniques of crime, and negative portrayal of law enforcement
officials, or the use of subliminal messages in advertising.
Situation comedy - ANSWER-SitCom Formula- Establishes a
narrative situation, Complicates it, Develops increasing
confusion, And usually resolves the complications
Broadcasting license - ANSWER-permissions granted by the
FCC for radio and TV. It tries to regulate competition and has
public interest obligations such as local community service
and program diversity. Some licenses were challenged during
2025/2026 Actual Complete Real Exam Questions And
Correct Answers (Verified Answers) Already Graded
A+ / Guaranteed Success!! / Newest Exam / Just
Released!!
Red Clause - ANSWER-In advertising contracts allowed the
patent medicine makers to void the contract in case of adverse
legislation or publicity. This meant that newspaper publishers
had a strong financial interest in ensuring that people did not
learn about patent medicines.
Ivy Ledbetter Lee - ANSWER-one of the first to set up public
relations agencies
to help industrialists deal with critics and
political problems
Edward Bernays - ANSWER-Scientific PR - pioneered a more
scientific approach to public relations, using polling and focus
groups to help companies understand public opinion before
being committed to a position.
Four minute men - ANSWER-Volunteers who would stand up at
the beginning of movies, church services, and other public
events to speak for four minutes about subjects ranging from
the draft to rationing, way bond drives, victory gardens, and the
reasons America had entered the war. 1917/1918.
,War Advertising Council - ANSWER-The campaign to save
rubber was one of their big projects and one way that civilians
were engaged in during the early years of WW2.
New York Times v. Sullivan - ANSWER-Involved the reaction to
a March 29, 1960 advertisement in the New York Times.
Alabama state officials who opposed the Civil Rights
movement sued for libel, but the Supreme Court said that
political advertising was protected by the First Amendment and
that everyone had a right, and even a duty, to participate in
open public debate.
FCC (Federal Communications Commission) - ANSWER-
regulatory agency that
oversees various aspects of communication tech
including radio, tv, wire,
satellite, and
cable.
Photo-telegraph - ANSWER-1920s. The correspondence
cinema-phototelegraphic (facetime). How to send images
across distance using a photo-fax machine and cinema-phono-
telegraph.
Arthur Korn - ANSWER-German inventor developed a way to
scan photographs
and send the signal through wires- an early fax machine
around 1907.
, Philo Farnsworth - ANSWER-Built off of Korns intention as an
Idaho high school
student and conceived of a television system using an
electronic scanning
principle that lit up phosphorus on the back of glass screen.
Demonstrated in
1928.
International Telecommunications Satellite Consortium
(INTELSAT) - ANSWER-an international satellite organization
with 143 member countries. It allowed television offerings to
expand and allowed regional broadcasters to exchange
programs at low cost.
National Association of Broadcasters Code of Conduct -
ANSWER-This code prohibited the use of profanity, any
negative portrayal of family life, alcoholism, cruelty, detailed
techniques of crime, and negative portrayal of law enforcement
officials, or the use of subliminal messages in advertising.
Situation comedy - ANSWER-SitCom Formula- Establishes a
narrative situation, Complicates it, Develops increasing
confusion, And usually resolves the complications
Broadcasting license - ANSWER-permissions granted by the
FCC for radio and TV. It tries to regulate competition and has
public interest obligations such as local community service
and program diversity. Some licenses were challenged during
