The opening quotation concerning Bath Fitter illustrates the following benefits of vertical
integration:
A. None of the above
B. Economies of scale
C. Avoiding the transactions costs involved monitoring and enforcing contracts with
external suppliers.
D. Technical economies from the physical integration of processes
The opening quotation from Tom Peters states that as "yesterday's highly integrated
giants" de-integrate, their vertical relationships are taking the form of:
A. Long-term contracts
B. All of the above
C. Alliances and partnerships
D. Market contracts
Corporate strategy decisions are concerned with:
A. Establishing competitive advantage
B. Diversification and vertical integration
C. The geographical boundaries of the firm
D. The scope of the firm's activities
The corporate scope of Walt Disney Company may be described as follows:
A. A broad vertical and geographical scope but narrow product scope
B. A broad product, geographical and vertical scope.
C. A broad product and vertical scope, but a narrow geographical scope
D. A broad product and geographical scope, but narrow vertical scope
The capitalist economy comprises two forms of economic organization, the market
mechanism operated by prices and the administrative mechanism of firms.
A. The notion of the capitalist economy as governed by market processes is a myth. In
reality the global capitalist economy is controlled by large corporations.
B. The market mechanism is referred to as the "invisible hand" while the administrative
mechanism of firms is referred to as the "visible hand".
C. The market mechanism is referred to as the "visible hand" while the administrative
mechanism of firms is referred to as the "invisible hand".
,D. The simultaneous operation of both "hands" means that the capitalist system is often
referred to as an "ambidextrous organization".
The vertical scope of a firm relates to:
A. The proportion of the firm's inputs that are produced in-house.
B. The number of hierarchical layers of the firm's management structure.
C. The extent to which a firm owns adjacent stages of the industry value chain.
D. The size of the firm's value added.
The growth in the scope of business enterprises for most of the 19th and 20th centuries
can be attributed to a drop in administrative costs of firms relative to the transaction
costs of market. This resulted from:
A. Innovation in information and communications technology and in management
B. Globalization
C. The growing transaction costs of markets as a result of taxes, regulation, and
litigation
The main cause of downsizing, refocusing, and outsourcing during the latter part of the
20th century was:
A. The size of the firm
B. All of the above
C. None of the above
D. A greater turbulence in the environment and also developments in IT—especially the
advent of the internet
Vertical integration by industrial firms during the major part of the 20th century was
motivated primarily by firms' desire for:
A. Reducing costs
B. Increasing speed
C. Securing scare inputs
D. Reducing risk and improving coordination
Which of the following factors is not conducive to vertical integration between two
adjacent stages of production?
A. Similarity of the optimum scale of production between the two stages
B. Different organizational capabilities are required at each stage
C. Stability in the technologies used at each stage
D. Few companies at each of the two stages
Which of the following factors has not contributed to the trend towards outsourcing in
recent decades?
, A. Increasing turbulence of the business environment
B. Increasing emphases on the need for competitive advantage based upon superior
capabilities
C. Increasing emphasis of the need for speed
D. The advent of the internet
Vertical integration is:
A. A firm establishing close relationships with its suppliers and its buyers
B. A firm's acquisition of a supplier or one of its buyers
C. A firm's control over its input sources and the distribution of its output
D. A firm's ownership of vertically related activities
When a winery opens a tasting room through which it sells its wine to visitors, this
represents:
A. Partial integration
B. Backward integration
C. Forward integration
D. Diversification
The reason that the producers of wood pulp have often forward integrated into the
production of paper is:
A. To insulate the firm from fluctuations in the price of wood pulp.
B. To increase value added by moving closer to the final customer.
C. To exploit technical economies of co-locating pulp and paper making plants while
avoiding transaction costs caused by transaction-specific investments.
D. To be able to respond quicker to demand fluctuations because of superior
coordination.
Which of the following factors is not an explanation for the lack of vertical integration
between steel producers and shipbuilders?
A. The world's biggest shipbuilding countries (South Korea, Japan, and China) are also
among the leading steel producing countries
B. Steel is a commodity product available in standardized grades
C. Steel production and shipbuilding are strategically very different industries
D. The market for steel has many suppliers and buyers, good information flows, and
little need for transaction-specific investments
In order for a manufacturer of consumer goods to maximize responsiveness to changes
in consumer demand for its products:
A. It depends upon the type of flexibility that is desired.
B. It is best to outsource the production of components and materials.