COMM RELS 257 FINAL QUESTIONS
AND ANSWERS 100% CORRECT
3 points of mystification - ANSWER-1. who has access to art
2. possibility of multiple explanations of the piece influenced by a person's experience
3. form/composition/color elevated to extreme heights; loses meaning
4 ways reproductions affect meaning - ANSWER-1. Fragments meaning
2. Distort
3. Loses originality
4. Changes context
4 things about oil painting - ANSWER-1. Social status
2. Idea of Possession
3.Type of Currency
4. Allowed imagery with texture (revolutionary)
Advertising is less about _________ and more about _________ - ANSWER-ownership
/ envy
Aesthetic means _____ - ANSWER-Greek for sensation or perception
HUME - ANSWER-- sentiment "exists all in the mind" therefore ALL work is EQUAL
- We need EXPERTS educated on aesthetics to tell us what is good art
- GOOD ART is going to be MORALLY good
+ moral principles are rooted in their utility, or usefulness, rather than in God's will
- PHYSICAL beauty v. MORAL beauty
- 2 theories of art creation: cognitive v. expression
KANT - ANSWER-- purposefulness without purpose
- beauty is an essential thing
- a rose
- a strawberry
- disinterested formal experience lacking emotion
PLATO - ANSWER-- technae
- regards all art as IMITATION
- TRAGEDIES confuse AUDIENCES b/c virtue isn't always rewarded
ARISTOTLE - ANSWER-- TRAGEDY is GOOD b/c CATHARSIS
- good people make MISTAKES but critical of when good people chose to do bad things
, THOMAS EQUINUS - ANSWER-- defines beauty as being TRANSIDENTAL property of
GOD
We are not a material culture but a ______________ culture - ANSWER-status
Uses art to ___________ products - ANSWER-elevate
Uses __________ features through models - ANSWER-mythological
Sexuality in Advertising - ANSWER-less of a focus on product and more of a focus on
becoming the advertised
Sense of false freedom/ability to chose - ANSWER-"Advertising steals your happiness
and sells it back to you for the price of the product"
Artistic Intelligence - ANSWER-ability to solve problems or create products that are
valued in more than one cultural setting
Theory of Multiple Intelligences - ANSWER-multiple different intelligences; art isn't one
but uses a combo
2 main intelligences emphasized in Western culture - ANSWER-1. linguistic
2. logical-mathmatical
Advertising portrays ______ - ANSWER-ideals/aspirations instead of reality
Firth's Method - ANSWER-1. Surface meaning
2. Intended meaning
3. Cultural meaning
WAGNER NITECHE - ANSWER-- LIKES TRAGEDY b/c is shows REALITY
ANDY WARHOL - ANSWER-- "What is art?"
+ Brillo boxes
- redefinition of art (art can be anything as long as people appreciate it as art and
embodies meaning)
3 Features of Cathedral - ANSWER-1. proportion; geometry
2. light
3. allegory
Expression Theory - ANSWER-- communicated emotions/feelings of the artist
- Freud (sublimation)
Cognitive Theory - ANSWER-- communicates ideas
- Foucault (death to author)
AND ANSWERS 100% CORRECT
3 points of mystification - ANSWER-1. who has access to art
2. possibility of multiple explanations of the piece influenced by a person's experience
3. form/composition/color elevated to extreme heights; loses meaning
4 ways reproductions affect meaning - ANSWER-1. Fragments meaning
2. Distort
3. Loses originality
4. Changes context
4 things about oil painting - ANSWER-1. Social status
2. Idea of Possession
3.Type of Currency
4. Allowed imagery with texture (revolutionary)
Advertising is less about _________ and more about _________ - ANSWER-ownership
/ envy
Aesthetic means _____ - ANSWER-Greek for sensation or perception
HUME - ANSWER-- sentiment "exists all in the mind" therefore ALL work is EQUAL
- We need EXPERTS educated on aesthetics to tell us what is good art
- GOOD ART is going to be MORALLY good
+ moral principles are rooted in their utility, or usefulness, rather than in God's will
- PHYSICAL beauty v. MORAL beauty
- 2 theories of art creation: cognitive v. expression
KANT - ANSWER-- purposefulness without purpose
- beauty is an essential thing
- a rose
- a strawberry
- disinterested formal experience lacking emotion
PLATO - ANSWER-- technae
- regards all art as IMITATION
- TRAGEDIES confuse AUDIENCES b/c virtue isn't always rewarded
ARISTOTLE - ANSWER-- TRAGEDY is GOOD b/c CATHARSIS
- good people make MISTAKES but critical of when good people chose to do bad things
, THOMAS EQUINUS - ANSWER-- defines beauty as being TRANSIDENTAL property of
GOD
We are not a material culture but a ______________ culture - ANSWER-status
Uses art to ___________ products - ANSWER-elevate
Uses __________ features through models - ANSWER-mythological
Sexuality in Advertising - ANSWER-less of a focus on product and more of a focus on
becoming the advertised
Sense of false freedom/ability to chose - ANSWER-"Advertising steals your happiness
and sells it back to you for the price of the product"
Artistic Intelligence - ANSWER-ability to solve problems or create products that are
valued in more than one cultural setting
Theory of Multiple Intelligences - ANSWER-multiple different intelligences; art isn't one
but uses a combo
2 main intelligences emphasized in Western culture - ANSWER-1. linguistic
2. logical-mathmatical
Advertising portrays ______ - ANSWER-ideals/aspirations instead of reality
Firth's Method - ANSWER-1. Surface meaning
2. Intended meaning
3. Cultural meaning
WAGNER NITECHE - ANSWER-- LIKES TRAGEDY b/c is shows REALITY
ANDY WARHOL - ANSWER-- "What is art?"
+ Brillo boxes
- redefinition of art (art can be anything as long as people appreciate it as art and
embodies meaning)
3 Features of Cathedral - ANSWER-1. proportion; geometry
2. light
3. allegory
Expression Theory - ANSWER-- communicated emotions/feelings of the artist
- Freud (sublimation)
Cognitive Theory - ANSWER-- communicates ideas
- Foucault (death to author)
