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BUSI 690 – Policy and Strategy in Global Competition Exam Review 2026/2027 (Chapters 4–6) – Trusted, Updated, and Validated Answers

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This document reviews key strategy concepts from BUSI 690 Chapters 4–6, including competitive strengths, internal weaknesses, market opportunities, and strategic capabilities. It provides validated exam-aligned answers covering company resources, performance evaluation, marketing opportunities, and strategic practices such as market reconnaissance. The content supports clear understanding of strategic analysis tools and prepares students for assessments in global competition and business policy.

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BUSI 690- Policy and Strategy in
Global Competition Ch 4-6 Exam
Trusted Responses for Recently
Raised Questions (Validated and
Updated)
Something a firm does well or a quality it has that increases its competitiveness in the

marketplace is a - answer success.

Among a company's internal weaknesses are which of the following? - answer 1.) Inferior

capabilities
2.) Unproven skills
3.) Deficiencies in intangible assets
Which three of the following types of market opportunities are the most relevant for a company

to pursue? - answer 1.) Market opportunities that offer the best chances for growth.

2.) Market opportunities that match up with the company's competitive assets.
3.) Market opportunities that offer the best chances for profitability.
To appraise a company's strengths, managers determine how well the firm performs key aspects

of the business, such as - answer 1.) Customer service.

2.) Supply chain management.
3.) Sales and marketing.
What business practice is the most important factor that allows a company to seize the moment

when a golden marketing opportunity presents itself? - answer diligent market reconnaissance

Something a firm does well or a quality it has that increases its competitiveness in the

marketplace is a - answer strength.

A company's competitive assets are made up of which of the following? - answer 1.)

, Capabilities
2.) Resources
True or False: A value chain system is defined as a company's own value chain combined with
those of its suppliers but not those of its wholesale distributors, who deal with finished products.

- answer False: A value chain system is made up of a company's value chain plus those of its

suppliers and distribution-channel partners.
When a company offers unusually low prices for high-quality products, its business model is

based on having a competitive - answer level of employee satisfaction.

What would likely be part of the value chain for a service-based business, such as a packaging-

design firm? - answer 1.) Hiring creative talent

2.) Delivering artwork to clients
3.) Brainstorming new ideas
How can managers improve a firm's customer value proposition and enhance differentiation? -

answer 1.) Introduce new technologies.

2.) Adopt best practices.
3.) Reallocate resources.
The value of performing a detailed competitive strength assessment is that it allows a company

to - answer 1.) Address vulnerabilities.

2.) Pinpoint competitors' relative weaknesses.
3.) Plan offensive and defensive strategies.
A competitive strength assessment would most likely use information obtained through -

answer 1.) Resource and capability analysis.

2.) Benchmarking.
3.) SWOT analysis.
What should a company consider doing when it has competitive strengths in areas where its

rivals are weak? - answer 1.) Offensive moves.

2.) Defensive moves.
To solidify a company's future financial and competitive success, managers can examine the
results of broad industry analysis and internal company evaluations. This will help them

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