TEST PAPER QUESTIONS AND SOLUTIONS
2026 GRADED A+.
⫸ A business strategy becomes unethical when it involves what
elements? Answer: 1.) Unreasonable damage to the environment.
2.) Deceitfulness.
3.) Disreputable behavior.
⫸ What are two characteristics of a broad differentiation strategy?
Answer: 1.) Appealing to a wide range of customers.
2.) Offering products of services that are difficult to imitate.
⫸ A company's business model is comprised of which of the
following? Answer: 1.) The profit formula.
2.) The customer value proposition.
⫸ The key for a company to achieve competitive advantage is either
to provide superior value to customers or to deliver value more
Answer: Efficiently
⫸ Which strategic actions fall into the "should not do" category and
are probably unethical? Answer: 1.) They make the company look
bad.
, 2.) They have a negative effect on customers, employees, and the
surrounding community.
3.) They cause a public backlash and accusations of being
irresponsible.
⫸ What is the purpose of the fit test? Answer: To determine how
well a strategy matches the company's situation.
⫸ Which statements are true of a company's strategic vision?
Answer: 1.) It explains why the vision makes sound business sense.
2.) It is crafted by the company's top managers.
3.) It steers the organization in a specific direction.
⫸ Why do companies designate a set of core values? Answer: 1.) To
guide the behavior of personnel.
2.) To encourage certain beliefs, traits, and behavioral norms.
3.) To guide the company as it pursues its vision and mission.
⫸ When charting a company's direction, why do managers set
objectives? Answer: To establish performance targets that the
managers hope to achieve, using the company's mission and vision.
⫸ A sense of "where we are going" is called the company's Answer:
strategic vision