Three students from the Maritimes are travelling to guelph for the first time. Looking at
a map, the driver asks which route across metro Toronto is the fastest. Without
considering road type, number of intersections, traffic volume, or any other related
information, one of the passengers points to the route that is the shortest and says
'That one'. This is an example of:
a) the mere exposure effect
b) the affect/emotion heuristic
c) base-rate neglect
d) substitution
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d) substitution
, Define the affect heuristic
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The dominance of conclusions over arguments being most pronounced
when emotions are involved
- people let their likes and dislikes determine their beliefs about the world
What is cognitive ease?
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How easy it is for our brains to process something
A person is more likely to accept and act on their intuitive impressions when they are:
a) somewhat cold and uncomfortable
b) in a bad mood
c) faced with a situation they have never experienced before
d) trying to perform several mental tasks simultaneously
e) having difficulty reading a set of instructions that have been slightly damaged by
water
Give this one a try later!
a map, the driver asks which route across metro Toronto is the fastest. Without
considering road type, number of intersections, traffic volume, or any other related
information, one of the passengers points to the route that is the shortest and says
'That one'. This is an example of:
a) the mere exposure effect
b) the affect/emotion heuristic
c) base-rate neglect
d) substitution
Give this one a try later!
d) substitution
, Define the affect heuristic
Give this one a try later!
The dominance of conclusions over arguments being most pronounced
when emotions are involved
- people let their likes and dislikes determine their beliefs about the world
What is cognitive ease?
Give this one a try later!
How easy it is for our brains to process something
A person is more likely to accept and act on their intuitive impressions when they are:
a) somewhat cold and uncomfortable
b) in a bad mood
c) faced with a situation they have never experienced before
d) trying to perform several mental tasks simultaneously
e) having difficulty reading a set of instructions that have been slightly damaged by
water
Give this one a try later!
