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WGU C207 PA Questions and Answers (100%
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Analytics is a broad term that refers to a variety of tools that inform
managerial decisions.Which term can be used to describe managerial
decisions? Ans: Prescriptive
What are two reasons for the increasing use of analytics in organizational
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decision-making? Ans: Relatively lower cost of computer storage; Higher
computer processing power
How does probability theory inform decision-making for managers? Ans:
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By quantifying risk
Which type of data are the Olympic medals of gold, silver, and bronze
examples of? Ans: Ordinal data
What are two aspects of data quality management? Ans: It reduces the
amount of incomplete data.; It cleans data.
Which two attributes indicate potential data quality issues when
evaluating a set of nominal data? Ans: Missing data; misspelled data
When conducting a study that measures an individual's weight, all scales
are calibrated prior to use in measurement.Which type of error should
this procedure significantly reduce? Ans: systematic
An advertising manager creates a research study by presenting low,
medium, or high frequency of the same ad in matched markets. The
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manager then reports on sales in each market location.What is the term
for the different sales in this study? Ans: response variable
A healthcare study follows a particular sample over time to identify how
the health habits of teenagers impact their likelihood of acquiring
various diseases later in their life. The healthcare organization hopes this
data will allow them to create early prevention programs.Which type of
research design does this study describe? Ans: Cohort Study
Several missing values in a particular field in a dataset were observed.
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The likelihood of a record having a missing value is correlated to another
variable in the dataset.Which two types of error might be introduced into
the dataset if the removed record included missing values? Ans:
Systematic and Omission Error
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A company is trying to increase its online sales revenue by improving its
email advertising campaign for repeat customers as well as new
customers.Which two variables would be used in determining a
campaign to maximize revenue gain? Ans: Number of purchases per
email; spending per purchase
A company that raises turkeys is hoping to increase the rate of growth of
the turkeys while controlling the cost of feeding them. It has determined
that feeds containing both nutrients and protein can be used.Which
decision-making technique is most appropriate for this company to
minimize the cost of feeding the birds? Ans: Linear Programming
Compare outcomes of different drug testing results Ans: ANOVA
Understand effective marketing to spend advertising dollars efficiently
Ans: Correlation