OPM 3000 - Exam 1 Questions and Correct Answers |
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Consumption utility measures how much you like a product or service,
ignoring the effects of price and the inconvenience of obtaining the
product or service. What are the two subcomponents of "consumption
utility"? Ans: Performance and Fit
What are the two subcomponents of inconvenience? Ans: Location and
Timing
Assignment Expert
: A fast-food restaurant promising a meal in two minutes or less attempts
to cater to which dimension of the customer utility function? Ans:
Timing
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Which of the following indicates that a car manufacturing company is
prioritizing "fit" dimension of customer utility? Ans: It sells cars in
several different colors -- from very popular to very obscure
2026
: Panos' Pizza shop prepares standard pizzas for its customers even
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before customers place order, whereas at Julie's Pizza shop customers
order pizzas by specifying all the toppings they want in the pizza. At
Julies's Pizza shop there is usually a line of customers waiting for their
orders, whereas as Panos' Pizza shop customers do not have to wait
much. This example illustrates the following strategic trade-off: Ans: Fit
vs Timing
A mattress manufacturing company sells its mattresses only online
through a website at "shockingly low" prices as compared to mattress
retail stores. It is able to achieve such low prices by selling directly to
customers rather than through a retailer. The company is sacrificing
__________ dimension of the utility to better serve ___________ dimension
Ans: Time, Price
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Subway promises its customers highly customized and freshly prepared
sandwiches. Which of the following changes align with Subway's
strategy? Ans: Offering to toast vegetables along with toasting bread and
cheese
McDonalds promises to offer its customers fast delivery of inexpensive
food items (such as burgers). The change of offering custom made
burgers is not aligned with this strategy because of which of the
following reasons? Ans: Custom made burgers will increase time and
cost
Assignment Expert
Efficient frontier is characterized by: Ans: All the companies that are
more profitable than other companies
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Hotel Price Reviews (1 = worst . . . 5 = best)
H1 $100 2
H2 $250 5
2026
H3 $200 4
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H4 $150 2 Ans: H4 is Pareto dominated by H1
Which of the following is a resource in pizza making process at a Pizza
restaurant?
A. Pizza boxes B. Oven C. Pizza D. Customer orders Ans: Oven
An example of a flow unit at a fast-food restaurant is: Ans: the
customers
Arrivals and departures to an UrgentCare clinic are collected and
reported below:
Patient Arrival Time Departure Time
1 8:05am 8:45am