Management – An Overview
1.1 INTRODUCTION TO MANAGEMENT
Definition:
Management is the process of planning, organizing, leading and
controlling the efforts of people and using resources efficiently to achieve
specific goals.
Example:
Running your YouTube Channel “CWG for BCOM” Involved planning
content, organizing resources (camera, team), leading your team, and
controlling quality – all are management activities.
1.2 EVOLUTION OF MANAGEMENT
Management did not emerge overnight – it evolved through various
approaches:
a) SCIENTIFIC MANAGEMENT (F. W. TAYLOR)
Emphasized efficiency, time studies, and work standardization.
Key Idea: “One best way to do a job”.
Example:
In A factory, Taylor would measure how many units a worker can
produce in one hour and train others to follow the best performer’s
method.
b) ADMINISTRATIVE METHOD (HENRY FAYOL)
Focused on managerial principles.
Gave 14 principles.
Example:
In an office, clear reporting structure (scalar chain) ensures smooth
communication – one of Fayol’s principles.
c) BEHAVIORAL APPROACH (ELTON MAYO, MASLOW)
Focused on people’s needs, motivation, and group behavior.
Emphasized employee satisfaction.
Example:
When a company provides breaks, bonuses, or flexible timings, it
motivates employees – as per Maslow’s hierarchy.
d) QUANTITATIVE APPROACH
Uses mathematical tolls like statistics, linear programming, etc, for
decision-making.
Example:
An e-commerce firm uses data analytics to find which product sells
more and in which region.
e) MODERN APPROACH
1.1 INTRODUCTION TO MANAGEMENT
Definition:
Management is the process of planning, organizing, leading and
controlling the efforts of people and using resources efficiently to achieve
specific goals.
Example:
Running your YouTube Channel “CWG for BCOM” Involved planning
content, organizing resources (camera, team), leading your team, and
controlling quality – all are management activities.
1.2 EVOLUTION OF MANAGEMENT
Management did not emerge overnight – it evolved through various
approaches:
a) SCIENTIFIC MANAGEMENT (F. W. TAYLOR)
Emphasized efficiency, time studies, and work standardization.
Key Idea: “One best way to do a job”.
Example:
In A factory, Taylor would measure how many units a worker can
produce in one hour and train others to follow the best performer’s
method.
b) ADMINISTRATIVE METHOD (HENRY FAYOL)
Focused on managerial principles.
Gave 14 principles.
Example:
In an office, clear reporting structure (scalar chain) ensures smooth
communication – one of Fayol’s principles.
c) BEHAVIORAL APPROACH (ELTON MAYO, MASLOW)
Focused on people’s needs, motivation, and group behavior.
Emphasized employee satisfaction.
Example:
When a company provides breaks, bonuses, or flexible timings, it
motivates employees – as per Maslow’s hierarchy.
d) QUANTITATIVE APPROACH
Uses mathematical tolls like statistics, linear programming, etc, for
decision-making.
Example:
An e-commerce firm uses data analytics to find which product sells
more and in which region.
e) MODERN APPROACH
