What competitive advantage did the Gap see as an opportunity to exploit via its ecommerce Web
site?
a. Barrier to entry that restricts supply
b. Demand control
c. Economies of scale
d. Process efficiency correct answers b. Demand control
Through what channel did e-commerce first evolve?
a. Online advertising sales
b. Internet portals
c. Online book sales
d. Internet service providers correct answers a. Online advertising sales
Since the dot-com bubble burst of 2001, e-commerce revenues:
a. Have essentially stagnated
b. Show signs of stabilizing
c. Have returned to solid growth
d. Have returned to exponential growth correct answers c. Have returned to solid growth
Which new development is helping expand B2B e-commerce opportunities?
a. podcasting
b. blogs
, c. .NET and Web services
d. Dropping of computing and networking component prices correct answers c. .NET and Web
services
Which of the following is not a recent development in e-commerce?
a. Growth of wireless Internet connections
b. Online, interactive models for newspapers and other traditional media
c. Use of blogs as a commercial medium
d. Transformative growth of e-commerce retail sales correct answers d. Transformative growth of
e-commerce retail sales
Based on your reading of the chapters, is e-commerce:
a. still in its beginning phases.
b. widely accepted by consumers, although technology is still quickly changing.
c. not yet fully accepted by consumers, although much of its driving technology is
firmly in place.
d. well entrenched as a form of modern commerce. correct answers a. still in its beginning
phases.
Which of the following is not one of the unique features of e-commerce technology?
a. Information density
b. Information asymmetry
c. Richness
d. Interactivity correct answers b. Information asymmetry