business level strategy correct answers the goal-directed actions managers take in their quest for
competitive advantage when competing in a single product market (who what why how)
strategic position correct answers a firm's strategic profile based on the difference between value
creation and cost (V-C)
Economic Value (v - c) correct answers
strategic trade-offs correct answers Choices between a cost or value position. Such choices are
necessary because higher value creation tends to generate higher cost.
Value drivers correct answers product features, customer service, complements
Cost Drivers correct answers cost of input factors, economies of scale, learning-curve effects,
experience-curve effects
strategic entrepreneurship correct answers the pursuit of innovation using tools and concepts
from strategic management
Industry Life Cycle correct answers introduction, growth, shakeout, maturity, decline
core competencies correct answers those functions that the organization can do as well as or
better than any other organization in the world
Blue Ocean Strategy correct answers Business-level strategy that successfully combines
differentiation and cost-leadership activities using value innovation to reconcile the inherent
trade-offs.
, Corporate Strategy correct answers comprises the decisions that senior management makes and
the goal-directed actions it takes in the quest for competitive advantage in several industries and
markets simultaneously (vertical integration, diversification, geographic scope)
Backward vertical integration correct answers changes in an industry value chain that involve
moving ownership of activities upstream to the originating (inputs) point of the value chain
Forward vertical integration correct answers changes in an industry value chain that involve
moving ownership of activities closer to the end (customer) point of the value chain
taper integration correct answers a way of orchestrating value activities in which a firm is
backwardly integrated but also relies on outside market firms for some of its supplies, and/or is
forwardly integrated but also relies on outside market firms for some of its distribution
Single Business correct answers 95% or more of revenue comes from a single business
Dominant Business correct answers between 70% and 95% of revenue comes from a single
business
related diversification strategy correct answers Corporate strategy in which a firm derives less
than 70 percent of its revenues from a single business activity and obtains revenues from other
lines of business that are linked to the primary business activity.
unrelated diversification strategy correct answers Corporate strategy in which a firm derives less
than 70 percent of its revenues from a single business and there are few, if any, linkages among
its businesses.
related linked diversification strategy correct answers a kind of related diversification strategy in
which executives pursue various businesses opportunities that share only a limited number of
linkages