PRODUCT DESIGN : PRINCIPLES OF
PRODUCT DESIGN COMPREHENSIVE
STUDY GUIDE 2026 FULL QUESTIONS AND
SOLUTIONS GRADED A+
◍ Arts & Crafts.
Answer: 1880-1920 Traditional craftsmanship using simple forms
Essentially anti-industrial Appreciation of the beauty of materials (e.g.
wood grain) Hand produced using craft skills (e.g. natural forms of
medieval Europe)William Morris, CFA Voysey, Richard Norman Shaw
◍ Art Deco.
Answer: 1920-1930 Represented luxury, glamour, exuberance and faith in
social and technological progress Sunburst motifs - commonly seen in
architecture and surface patterns Ziggurat (Stepped pyramids) - e.g.
Empire State Building Simple geometric shapesClarice Cliff, Eileen Gray,
Alvar Aalto, Walter Dorwin Teague
◍ Modernism/(Bauhaus and De Stijl).
Answer: 1919-1933 Form follows function Embraced the machine age
Used geometrically pure forms Created everyday products for everyday
people - used mass-productionModernism: JJP Oud, Piet Mondrian, Gerrit
Rietveld, Robert van't HoffBauhaus: Walter Gropius, Marcek Breuer, Mies
Van Der Rohe, Marrianne Brandt
◍ Streamlining.
Answer: The development of products using flowing curves and chrome
detailing inspired by the increased study into aerodynamics in the early
, twentieth century Seen in car design as early as 1920's, application of
streamlining to household objects was seen as modernist and developments
of materials such as Bakelite enabled replication of curves.Raymond Loewy,
Norman Bel Geddes, Henry Dreyfuss
◍ Post-modernism.
Answer: 1980s Bold, colourful and playful designs - used bright colours
Simplistic juxtapositions of geometric positions - used geometric forms in
seemingly random positions Challenging forms that compromised on
function - sculptural designs took precedence over functionalityMemphis
group, Mark Newson, Danny Lane, Phillipe Starck
◍ Memphis design.
Answer: A late-twentieth-century design group who challenged modernist
design views
◍ Philippe Starck.
Answer: French Product Designer Works on kitchenware - aesthetics
before function Work in architecture and interior design - "democratic
design", affordable and desirable products for population rather than elite
◍ Juicy Salif (Phillipe Starck).
Answer: Single piece aluminium casting, functions successfully.- High
centre of mass, becomes unstable during use- Head of juicer is only large
enough for a lemon+ Form is striking so it's likely to be displayed rather
than sorted like other juicers+ The legs prevent juice from running down the
sides due to angle and wide base means that a glass can be placed
underneath
◍ James Dyson.
Answer: British Design Engineer Designs household products in innovate
ways the Dyson vacuum cleaner - using contrasting colour schemes,
changing dust reduction systems Wheelbarrow with the ball wheel
◍ DC01 Vacuum cleaner.
Answer: Introduced bagless dual cyclone cleaning system Colour
, scheme aids used 3d sculpted form based on flow of air Injection
moulded ABS apart from PC dust bin Uses many integral fixings, allows
disassembly and aids maintenance Clear polycarbonate bin shows off dust
◍ Margaret Calvert.
Answer: British Graphic Designer Developed the signs and fonts on UK
road signs w Jock Kinneir Provided simple and clear communication with
motorists through developing stylised silhouette forms Mix of upper and
lower cased letters because the mix was proved to improve readability and
high speeds through testing
◍ Dieter Rams.
Answer: German Functionalist Designer (less but better) Worked with
Braun and did what Bauhaus did with furniture for consumer electronics,
took ornamental wooden casings and replacing them with functional
minimalist designs in white and grey Developments heavily depended on
technological developments like the transistor and thermoplastics
◍ What is Iterative design process?.
Answer: A cyclic sequence of stages that are required to refine a design.
◍ Name the stages of a Circular design.
Answer: ResearchIdeatePrototypeTest
◍ Dieter Ram's key principles of good design.
Answer: Good design is: Innovative Understandable Unobtrusive
What makes a product useful Thorough down to the last detail Honest
Has longevity Environmentally friendly Aesthetic, 'form follows
function' As little design as possible, minimalist
◍ Charles and Ray Eames.
Answer: Modernist designers Moulded plywood and polymer furniture
Paved the way for single-form seating in both plywood and polymers
◍ Lounge Chair Wood (LCW)Charles and Ray Eames.
Answer: Evolved form their work with the USA navy, developing leg
splints from laminated plywood forms.