, PLEASE USE THIS DOCUMENT AS A GUIDE ONLY
Introduction to Assignment
This assignment analyses Bean There Coffee Company, a South African social enterprise founded by
Jonathan Robinson that sources single-origin coffee directly from smallholder farmers across six
East and Central African countries. The company operates with a tripartite philosophy of people,
planet, and profit, seeking to balance ethical sustainability aspirations with commercial viability.
Drawing on the prescribed textbook by Louw and Venter (2024) and the case study by Thomson,
Hofmeyr and Bowen (2021), this assignment critically evaluates Bean There’s strategic position
through multiple theoretical lenses. Question 3 applies complexity theory and the balanced scorecard
to understand how the company can navigate environmental turbulence. Question 4 maps Bean
There’s stakeholders using the power/interest matrix to recommend appropriate management
responses. Question 5 examines the value of people as integrating mechanisms for strategic
decision-making and analyses Robinson’s role in fostering a culture of innovation. Collectively,
these analyses assess how Bean There can sustain its competitive advantage while remaining true to
its ethical mission.
Question 2
1. The act of collusion also constitutes plagiarism. Is this statement true or false?
a. True
2. When I paraphrase in my assignment or exam for MNG4801, I must not:
b. 1 2 3
3. What is the correct reference format for the book that is prescribed for MNG4801 according
to the Harvard referencing style?
c. Louw, L. and Venter, P. 2024. Strategic Management: Towards sustainable strategies in South
Africa. Cape Town: Oxford University Press
4. What is the correct reference format for a journal article according to the Harvard
referencing style?
d. Foss, N.J. 2020. 'Behavioral Strategy and the COVID-19 disruption', Journal of Management, 8
(46): 1322-1329.
5. Which one is the correct in-text reference format according to the Harvard referencing style?
c. According to Le Roux and Pretorius (2016:2), sustainability should be embedded into the
“organisation’s strategy fabric” and value creation process as it plays a vital part in ensuring the
organisation’s future resilience and performance.
6. What is the correct reference format for an internet source according to the Harvard
referencing style?
a. Weida, S & Stolley, K. 2013. Developing strong thesis statements. [Online] Available from:
https://owl.english.purdue.edu/owl/resource/588/1/ [Accessed on: 13 October 2015].
7. Which statement about in-text referencing is incorrect?
d. I only need to in-text reference once at the end of a paragraph to acknowledge where the source
comes from.
8. Which of the following are examples of plagiarism?
d. All of the above.
Introduction to Assignment
This assignment analyses Bean There Coffee Company, a South African social enterprise founded by
Jonathan Robinson that sources single-origin coffee directly from smallholder farmers across six
East and Central African countries. The company operates with a tripartite philosophy of people,
planet, and profit, seeking to balance ethical sustainability aspirations with commercial viability.
Drawing on the prescribed textbook by Louw and Venter (2024) and the case study by Thomson,
Hofmeyr and Bowen (2021), this assignment critically evaluates Bean There’s strategic position
through multiple theoretical lenses. Question 3 applies complexity theory and the balanced scorecard
to understand how the company can navigate environmental turbulence. Question 4 maps Bean
There’s stakeholders using the power/interest matrix to recommend appropriate management
responses. Question 5 examines the value of people as integrating mechanisms for strategic
decision-making and analyses Robinson’s role in fostering a culture of innovation. Collectively,
these analyses assess how Bean There can sustain its competitive advantage while remaining true to
its ethical mission.
Question 2
1. The act of collusion also constitutes plagiarism. Is this statement true or false?
a. True
2. When I paraphrase in my assignment or exam for MNG4801, I must not:
b. 1 2 3
3. What is the correct reference format for the book that is prescribed for MNG4801 according
to the Harvard referencing style?
c. Louw, L. and Venter, P. 2024. Strategic Management: Towards sustainable strategies in South
Africa. Cape Town: Oxford University Press
4. What is the correct reference format for a journal article according to the Harvard
referencing style?
d. Foss, N.J. 2020. 'Behavioral Strategy and the COVID-19 disruption', Journal of Management, 8
(46): 1322-1329.
5. Which one is the correct in-text reference format according to the Harvard referencing style?
c. According to Le Roux and Pretorius (2016:2), sustainability should be embedded into the
“organisation’s strategy fabric” and value creation process as it plays a vital part in ensuring the
organisation’s future resilience and performance.
6. What is the correct reference format for an internet source according to the Harvard
referencing style?
a. Weida, S & Stolley, K. 2013. Developing strong thesis statements. [Online] Available from:
https://owl.english.purdue.edu/owl/resource/588/1/ [Accessed on: 13 October 2015].
7. Which statement about in-text referencing is incorrect?
d. I only need to in-text reference once at the end of a paragraph to acknowledge where the source
comes from.
8. Which of the following are examples of plagiarism?
d. All of the above.
