Diffusion Curve (Rogers)
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Progression of technology spreading and how it spreads
Sex and Violence (The future of Mass Communication)
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These continue to attract attention and views
(The future of Mass Communication)
,Personal Branding
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The practice of people marketing themselves and their careers as a brand
Why?
-Employers vet job candidates b viewing their social media
-Allows people to network personally and professionally
-Shows that you are a competent communicator
Synchronous
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An expectation that you will be responding back and forth
Cultivation theory
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TV shapes how we see the world around us and reflects reality
What we see on TV distorts our perception of reality
displacement hypothesis
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, time spent with media takes away from important things (EX. How much
time spent watching TV can take away from time sent studying)
Doctor Patient Interaction
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Good breakdown creates satisfaction
Lack of effective communication makes patient suffer and become
frustrated
Doctors overestimate their ability to communicate sufficiently with there
patients (EX. One study said- 75% of orthopedic surgeons believed they
communicated sufficiently, but only 21% of patients felt the same way)
Post about the field you are in, share opinions you stand behind, describe yourself
accurately, purchase yourname.com, register the appropriate twitter handle, be smart,
be authentic, be professional, and show your best self
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More key advice on Personal Branding
Health Communication
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Progression of technology spreading and how it spreads
Sex and Violence (The future of Mass Communication)
Give this one a try later!
These continue to attract attention and views
(The future of Mass Communication)
,Personal Branding
Give this one a try later!
The practice of people marketing themselves and their careers as a brand
Why?
-Employers vet job candidates b viewing their social media
-Allows people to network personally and professionally
-Shows that you are a competent communicator
Synchronous
Give this one a try later!
An expectation that you will be responding back and forth
Cultivation theory
Give this one a try later!
TV shapes how we see the world around us and reflects reality
What we see on TV distorts our perception of reality
displacement hypothesis
Give this one a try later!
, time spent with media takes away from important things (EX. How much
time spent watching TV can take away from time sent studying)
Doctor Patient Interaction
Give this one a try later!
Good breakdown creates satisfaction
Lack of effective communication makes patient suffer and become
frustrated
Doctors overestimate their ability to communicate sufficiently with there
patients (EX. One study said- 75% of orthopedic surgeons believed they
communicated sufficiently, but only 21% of patients felt the same way)
Post about the field you are in, share opinions you stand behind, describe yourself
accurately, purchase yourname.com, register the appropriate twitter handle, be smart,
be authentic, be professional, and show your best self
Give this one a try later!
More key advice on Personal Branding
Health Communication
Give this one a try later!
