ENTREPRENEURSHIP
1. Explain why the process of new product development frequently is represented
as a linear process and why this does not reflect reality.
- The activities involved in the process of the new product development or (NDP)
platforms are more focus on simultaneous and overlapping activities. Their
ensuring the effectiveness of external and network interactions. NDP is a
process where can view from the financial perspective where cash outflows
precede inflows, each industry has its own process.
2. Explain why screening should be viewed as a continual rather than a one-off
activity.
- Screening in NDP is a process in one of the ways can maintain the quality of
the products. Each step of NDP has a screening procedure to rule out the ideas
that did not fit with the result concept of the new product.
3. Discuss how the various groups of NPD models have contributed to our
understanding of the subject of NPD.
NDP MODEL EXPLANATION
Departmental – Stage Does not provide feedback loop.
Possibilities of misunderstanding of making
ideas of new product.
This is the early stage of NDP models.
Each department must focus and be
responsible for the task assign to them.
Need of re-working and consultation between
functions to maintain the satisfactory of the
new product
Decision - Stage Represents NDP as a series of decision that
need to be taken to make progress of the
project
1. Explain why the process of new product development frequently is represented
as a linear process and why this does not reflect reality.
- The activities involved in the process of the new product development or (NDP)
platforms are more focus on simultaneous and overlapping activities. Their
ensuring the effectiveness of external and network interactions. NDP is a
process where can view from the financial perspective where cash outflows
precede inflows, each industry has its own process.
2. Explain why screening should be viewed as a continual rather than a one-off
activity.
- Screening in NDP is a process in one of the ways can maintain the quality of
the products. Each step of NDP has a screening procedure to rule out the ideas
that did not fit with the result concept of the new product.
3. Discuss how the various groups of NPD models have contributed to our
understanding of the subject of NPD.
NDP MODEL EXPLANATION
Departmental – Stage Does not provide feedback loop.
Possibilities of misunderstanding of making
ideas of new product.
This is the early stage of NDP models.
Each department must focus and be
responsible for the task assign to them.
Need of re-working and consultation between
functions to maintain the satisfactory of the
new product
Decision - Stage Represents NDP as a series of decision that
need to be taken to make progress of the
project
