Chapter 3 Common Biases
Multiple choice
1) The fact that heavy advertising of a company’s or a product’s name on billboards and in the
media makes that name stick in people’s memory as bearing high quality is an example of what
bias?
a. Insensitivity to base rates.
b. Retrievability.
c. The conjunction fallacy.
d. Ease of recall.
Ans: d
Response: p. 34-37
2) A survey among tenants of shared apartments asked each tenant what percentage of the
cleaning around the apartment he or she does. The survey found that aggregating the
percentages for each apartment produces an average of much more than 100%. This result may
be due to what bias?
a. Ease of recall.
b. Insensitivity to sample size.
c. Insensitivity to base rates.
d. The conjunction fallacy.
Ans: a
Response: p. 34-37
3) When do people use base-rate data correctly?
a. When they are instructed to do so.
b. When there is no other information available.
c. When this information confirms their initial hypotheses.
d. All of the above
Ans: b
Response: p. 39
4) Which of the following can serve as a cognitive explanation for misconceptions of chance?
a. People expect probabilities to even out.
b. People remember unusual sequences better than ones that appear more random.
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, c. People judge probabilities of future events as contingent on past events.
d. All of the above.
Ans: d
Response: p. 34-37
5) Drake is a department manager in a company which has recently decided to hire a new analyst.
After interviewing all candidates, Drake recommended the company hire Anne, but senior
management preferred to hire Beth. Drake argued that Beth is an inferior choice, but agreed to
accept her for a trial period of six months. At the end of the trial period, Drake evaluated Beth’s
performance as poor. Although this evaluation may have been fair, it is also possible that it was
biased by:
a. The curse of knowledge.
b. The confirmation trap.
c. Overconfidence.
d. Misconceptions of chance.
Ans: b
Response: p. 46-49
6) Which bias occurs only after the true outcome of an event is known?
a. Retrievability.
b. Ease of recall.
c. The hindsight bias.
d. None of the above.
Ans: c
Response: p. 54-57
7) The human mind is better at remembering information that is
a. Interesting.
b. Emotionally arousing.
c. Recently acquired.
d. All of the above.
Ans: d
Response: p. 59
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Multiple choice
1) The fact that heavy advertising of a company’s or a product’s name on billboards and in the
media makes that name stick in people’s memory as bearing high quality is an example of what
bias?
a. Insensitivity to base rates.
b. Retrievability.
c. The conjunction fallacy.
d. Ease of recall.
Ans: d
Response: p. 34-37
2) A survey among tenants of shared apartments asked each tenant what percentage of the
cleaning around the apartment he or she does. The survey found that aggregating the
percentages for each apartment produces an average of much more than 100%. This result may
be due to what bias?
a. Ease of recall.
b. Insensitivity to sample size.
c. Insensitivity to base rates.
d. The conjunction fallacy.
Ans: a
Response: p. 34-37
3) When do people use base-rate data correctly?
a. When they are instructed to do so.
b. When there is no other information available.
c. When this information confirms their initial hypotheses.
d. All of the above
Ans: b
Response: p. 39
4) Which of the following can serve as a cognitive explanation for misconceptions of chance?
a. People expect probabilities to even out.
b. People remember unusual sequences better than ones that appear more random.
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, c. People judge probabilities of future events as contingent on past events.
d. All of the above.
Ans: d
Response: p. 34-37
5) Drake is a department manager in a company which has recently decided to hire a new analyst.
After interviewing all candidates, Drake recommended the company hire Anne, but senior
management preferred to hire Beth. Drake argued that Beth is an inferior choice, but agreed to
accept her for a trial period of six months. At the end of the trial period, Drake evaluated Beth’s
performance as poor. Although this evaluation may have been fair, it is also possible that it was
biased by:
a. The curse of knowledge.
b. The confirmation trap.
c. Overconfidence.
d. Misconceptions of chance.
Ans: b
Response: p. 46-49
6) Which bias occurs only after the true outcome of an event is known?
a. Retrievability.
b. Ease of recall.
c. The hindsight bias.
d. None of the above.
Ans: c
Response: p. 54-57
7) The human mind is better at remembering information that is
a. Interesting.
b. Emotionally arousing.
c. Recently acquired.
d. All of the above.
Ans: d
Response: p. 59
This study source was downloaded by 100000839832718 from CourseHero.com on 02-26-2022 15:55:15 GMT -06:00
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