⮚ Management is define as the process
by which a co-operative group directs
action towards common goal.
(Joseph Massie)
⮚ Management is principally the task of
planning coordinating motivating and
controlling the efforts of others towards
a specific goal.(James L. Lundy)
⮚ Management is an art of getting
things done by others.
, Nature of Management
⮚ Universality
⮚ Purposeful
⮚ social Process
⮚Coordinating Force
⮚ Intangible
⮚ Continuous Process
⮚ Composite Process
⮚ Creative Organ
,Importance of Management
⮚ Improves Understanding
⮚ Direction for Training and
Development
⮚ Role of Management
⮚ Guide to Research in Management
, Management as Science
⮚ Universally accepted Principle
⮚ Experimentation and Observation
⮚ Cause and Effect Relationship
⮚ test of Validity and Predictability
, Management as Art
⮚ Practical Knowledge
⮚ Personal Skill
⮚Creativity
⮚Perfection through Practice
⮚ Goal Oriented
,Basic Levels of Management
Top
Managers
Middle Managers
First-Line
Managers
,Levels of Management
� First-line Managers: have direct responsibility for producing
goods or services Foreman, supervisors, clerical supervisors
� Middle Managers:
◦ Coordinate employee activities
◦ Determine which goods or services to provide
◦ Decide how to market goods or services to customers
Assistant Manager, Manager (Section Head)
� Top Managers: provide the overall direction of an organization
Chief Executive Officer, President, Vice President
, First-line Managers
▪ Directly responsible for production of goods or services
▪ Employees who report to first-line managers do the
organization’s work
▪ Spend little time with top managers in large organizations
▪ Technical expertise is important
▪ Rely on planning and administration, self-management,
teamwork, and communication competencies to get work
done
, Middle Managers
▪ Responsible for setting objectives that are consistent with
top management’s goals and translating them into specific
goals and plans for first-line managers to implement
▪ Responsible for coordinating activities of first-line
managers
▪ Establish target dates for products/services to be delivered
▪ Need to coordinate with others for resources
▪ Ability to develop others is important
▪ Rely on communication, teamwork, and planning and
administration competencies to achieve goals
, Top Managers
▪ Responsible for providing the overall direction of an
organization
▪ Develop goals and strategies for entire organization
▪ Spend most of their time planning and leading
▪ Communicate with key stakeholders—stockholders,
unions, governmental agencies, etc., company
policies
▪ Use of multicultural and strategic action
competencies to lead firm is crucial