Vocab list
English Translation / explanation
The hub the headquarters
To gather / newsgathering verzamelen/ nieuws vergadering
A news bulletin hoofdpunten van het nieuws, een hoofdpunt
To broadcast / a broadcast uitzenden / een uitzending
Billing / invoicing factuur sturen, ervoor zorgen dat ze hun geld krijgen
Promotion A move to a more important job in a company or
organization
Innovative New, different and better than before
Hierarchy A system of organization in which people are divided
into levels of importance
Bureaucracy A complicated official system that has a lot of rules
and processes
Centralized Organized the control of an organization so that
everything is done or decided in one place
Decentralized Moved parts of an organization, ect. From a central
place to several different smaller ones
Product placement Advertising by placing an item in a television
program or film
Interactive marketing Using internet history to target customers
Brand stretching Extending a brand to include other types of products
Consumes engagement Consumer interest
Awareness Knowledge or understanding
Logo A recognizable design or official sign on a product
Loyalty Buying the same brand regularly
English Translation / explanation
The hub the headquarters
To gather / newsgathering verzamelen/ nieuws vergadering
A news bulletin hoofdpunten van het nieuws, een hoofdpunt
To broadcast / a broadcast uitzenden / een uitzending
Billing / invoicing factuur sturen, ervoor zorgen dat ze hun geld krijgen
Promotion A move to a more important job in a company or
organization
Innovative New, different and better than before
Hierarchy A system of organization in which people are divided
into levels of importance
Bureaucracy A complicated official system that has a lot of rules
and processes
Centralized Organized the control of an organization so that
everything is done or decided in one place
Decentralized Moved parts of an organization, ect. From a central
place to several different smaller ones
Product placement Advertising by placing an item in a television
program or film
Interactive marketing Using internet history to target customers
Brand stretching Extending a brand to include other types of products
Consumes engagement Consumer interest
Awareness Knowledge or understanding
Logo A recognizable design or official sign on a product
Loyalty Buying the same brand regularly
