D1 - Analysis of complexities of different structures and interrelations of
different functions.
As Mcdonald's has a large hierarchy it can get complicated in many ways. Some employees
can get confused because their are restaurant, shift, floor and customer service managers
therefore it could get complicated for them to understand who to approach regarding their
issue. In order for this type of structure to work, all functions need to be working efficiently
because if not, it impacts other functions and so on. Another complication that Mcdonald's
could be faced with is increasing cost as this type of structure requires better qualified
managers and specialists to overcome problems regarding competitors. Mcdonald's has
managers such as CEO, COO, middle, restaurant and crew managers, as there are many
managers in the chain of command it could cause conflict as they might disagree on certain
topics, this would then go on to affect basic functions as there would not be a clear flow of
communication anymore. The college also needs to have good managers for the head of
courses otherwise all students would not be satisfied with the decision made and will
eventually leave. It can be costly also if a head of a course is sick as their manager then has
to put in place a temporary person to deal with the issues raised.
Poor communication can lead to a complication as it is essential for everyone to know what
their roles and responsibilities are. If there was no communication between employees and
customer service, they would end up getting the customers orders wrong which would be
timely and damaging to their reputation. Each department interrelates with each other for
example marketing and human resources. If these departments didn't communicate with
each other, Mcdonald's would struggle to find new employees fast as there would be no one
to help them scope out a job description, personal specification and advertise the job. This
would then go on to affect the customer services department as they need employees to
provide a fast food service to the customers.
Communication is essential in all organisations however at different levels and styles. For
example in City college, communication is more electronic based via emails instead of face
to face like in Mcdonald's’s. In college teachers are busy either teaching or planning/marking
work therefore majority of communication is done electronically, however in Mcdonald's
employees will see their colleagues, supervisors and managers everyday as face to face
communication is the style used there.
Another function that interrelates is marketing and customer services, they both aim to retain
the customers. By working together, the marketing team won't have to worry much about the
retention of the customers because customer service helps retain customers that marketing
spent their budget obtaining in the first place. In addition, spending some of the budget on
customer service results in making existing customers happy, which is less of a cost than
acquiring new customers Thomas, E. (2014). Marketing team relies on the customer service
to retain their customers therefore they need to communicate to ensure they know what new
products they are advertising. In order for these teams to work effectively they must have a
duty of customer care because nowadays people are very health conscious.
In the City council marketing would be used but to a small amount only because people
would have to come into the council regardless as they help with issues such as benefits,
housing and tax reductions etc. Not much marketing is needed as customers have to come
different functions.
As Mcdonald's has a large hierarchy it can get complicated in many ways. Some employees
can get confused because their are restaurant, shift, floor and customer service managers
therefore it could get complicated for them to understand who to approach regarding their
issue. In order for this type of structure to work, all functions need to be working efficiently
because if not, it impacts other functions and so on. Another complication that Mcdonald's
could be faced with is increasing cost as this type of structure requires better qualified
managers and specialists to overcome problems regarding competitors. Mcdonald's has
managers such as CEO, COO, middle, restaurant and crew managers, as there are many
managers in the chain of command it could cause conflict as they might disagree on certain
topics, this would then go on to affect basic functions as there would not be a clear flow of
communication anymore. The college also needs to have good managers for the head of
courses otherwise all students would not be satisfied with the decision made and will
eventually leave. It can be costly also if a head of a course is sick as their manager then has
to put in place a temporary person to deal with the issues raised.
Poor communication can lead to a complication as it is essential for everyone to know what
their roles and responsibilities are. If there was no communication between employees and
customer service, they would end up getting the customers orders wrong which would be
timely and damaging to their reputation. Each department interrelates with each other for
example marketing and human resources. If these departments didn't communicate with
each other, Mcdonald's would struggle to find new employees fast as there would be no one
to help them scope out a job description, personal specification and advertise the job. This
would then go on to affect the customer services department as they need employees to
provide a fast food service to the customers.
Communication is essential in all organisations however at different levels and styles. For
example in City college, communication is more electronic based via emails instead of face
to face like in Mcdonald's’s. In college teachers are busy either teaching or planning/marking
work therefore majority of communication is done electronically, however in Mcdonald's
employees will see their colleagues, supervisors and managers everyday as face to face
communication is the style used there.
Another function that interrelates is marketing and customer services, they both aim to retain
the customers. By working together, the marketing team won't have to worry much about the
retention of the customers because customer service helps retain customers that marketing
spent their budget obtaining in the first place. In addition, spending some of the budget on
customer service results in making existing customers happy, which is less of a cost than
acquiring new customers Thomas, E. (2014). Marketing team relies on the customer service
to retain their customers therefore they need to communicate to ensure they know what new
products they are advertising. In order for these teams to work effectively they must have a
duty of customer care because nowadays people are very health conscious.
In the City council marketing would be used but to a small amount only because people
would have to come into the council regardless as they help with issues such as benefits,
housing and tax reductions etc. Not much marketing is needed as customers have to come
