Describing the Needs of Inbound and Domestic Visitors to UK Destination
A) A couple from China who wish to visit all the capitals of the UK in style
- budget is not an issue (Inbound Tourist)
Access to Information
This type of tourist needs to have lots of access to information in their language
about the different capitals in the UK because it is a
foreign country, whick they won’t have any knowledge on
transport, what attractions to visit, what hotels to stay in.
The main example they can use to gain information on
the whole country is the tourist board https://www.visitbritain.com/ which has
separate sections on the 4 capitals. The board
is able to be selected in Chinese which makes
it easier for them to access. There are tourist
boards tailored to each capital of the UK;
https://visitlondon.com/, https://edinburgh.org/, https://www.visitcardiff.com/, and
https://visitbelfast.com/. All of these tourist boards sums up things to do with listing
most popular attractions, musicals, and upcoming events. They also have sections on
food and drink that split into categories of different cuisines and different types of
places to eat. For accommodation, tourist boards advertise a range of locations with
different types of places to stay for those with different budgets, the type of board,
and star rating. If they don’t have internet, all around the capitals are tourist
information centres such as; City Of London Information Centre, Cardiff Tourist
Information Centre, Visit Scotland, and Visit Belfast Welcome Centre that give out
advice and stocks a variety of brochures and maps, and sell excursions and tickets.
Accommodation Range
Due to their brief on wanting to travel in style and that
money is no problem, they would want to stay in a luxury
hotel, so they have services provided to them, that is
modern and stylish with a high star rating and excellent
reviews. They would also want a hotel situated in the
centre of the capitals so they can make the most of their stay when visiting each
capital. There are high end hotels in each capital that they could stay at. In London
A) A couple from China who wish to visit all the capitals of the UK in style
- budget is not an issue (Inbound Tourist)
Access to Information
This type of tourist needs to have lots of access to information in their language
about the different capitals in the UK because it is a
foreign country, whick they won’t have any knowledge on
transport, what attractions to visit, what hotels to stay in.
The main example they can use to gain information on
the whole country is the tourist board https://www.visitbritain.com/ which has
separate sections on the 4 capitals. The board
is able to be selected in Chinese which makes
it easier for them to access. There are tourist
boards tailored to each capital of the UK;
https://visitlondon.com/, https://edinburgh.org/, https://www.visitcardiff.com/, and
https://visitbelfast.com/. All of these tourist boards sums up things to do with listing
most popular attractions, musicals, and upcoming events. They also have sections on
food and drink that split into categories of different cuisines and different types of
places to eat. For accommodation, tourist boards advertise a range of locations with
different types of places to stay for those with different budgets, the type of board,
and star rating. If they don’t have internet, all around the capitals are tourist
information centres such as; City Of London Information Centre, Cardiff Tourist
Information Centre, Visit Scotland, and Visit Belfast Welcome Centre that give out
advice and stocks a variety of brochures and maps, and sell excursions and tickets.
Accommodation Range
Due to their brief on wanting to travel in style and that
money is no problem, they would want to stay in a luxury
hotel, so they have services provided to them, that is
modern and stylish with a high star rating and excellent
reviews. They would also want a hotel situated in the
centre of the capitals so they can make the most of their stay when visiting each
capital. There are high end hotels in each capital that they could stay at. In London